VIEW Premium Selection: Meet buyers of big brands in Munich!

Only a few more weeks and once again it is time for VIEW! We can’t wait for those two days and swinging open the new Autumn.Winter 20/21 season in Munich!

Numerous purchasing teams, designers and product managers from leading international fashion brands and powerhouses will be walking through the showroom hall. In addition to the strong participation from Western European brands with visitors from Germany, Austria, the Netherlands, Italy, Switzerland, and France there are also buyers from Eastern Europe, Asia and the United States visiting the Munich based preview textile show made by MUNICH FABRIC START.

From season to season, many large brands and companies will register to meet with an impressive line-up of internationally renowned suppliers. A selection of these include:

Airfield | Akris | Bogner | Bugatti | Brax | Calvin Klein | Cinque | Comma | Escada | Holy Fashion Group | Hugo Boss | Joop | Lagerfeld | Lala Berlin | Laurèl | MAC | Marc Cain | Mavi Europe | Porsche Design | René Lezard | Riani | Schumacher | Set | Strellson | Strenesse | Tommy Hilfiger | Westwing and many more.

Many of them are expected for the upcoming show on 16 and 17 July 2019 along with fresh newcomer brands and startups. VIEW Premium Selection is an incredible source for both small and large companies to network and make new business connections, displaying over 400 collections from the textile, fabric, accessories, denim, sportswear and printing industry. Check out the VIEW brand list.

Since its beginnings over ten years ago, the event has steadily grown its visitor numbers reaching a total plus of nearly 1,000 more visitors during the latest edition in December 2018, that’s a 4% rise compared to the year before.

Another of the show’s key assets is its comprehensive early information – several weeks ahead of the major European trade shows allowing us to serve the demand for early orientation and preparation for the new season.As Sandra Stadler, Head of Creative Management Hugo Menswear, puts it:

We are always very happy to come to VIEW. It is centrally located and simply does not have that typical trade-fair feel. We particularly appreciate the family atmosphere and the somewhat different mood as a result. VIEW in July is particularly key to us. We come to Munich to gather inspiration.“

After all, VIEW sees a high-energy driven community that benefits from the strategic point of time, its priority to quality and innovation, and the very special atmosphere due to the mix of interesting people.

Don’t miss out on your chance to network with these great brands at the show! VIEW provides an incredible opportunity to do business face to face with both leading suppliers as well as smaller, individual ones alike.