{"id":73686,"date":"2022-10-06T15:50:56","date_gmt":"2022-10-06T13:50:56","guid":{"rendered":"https:\/\/www.munique.blog\/?p=73686"},"modified":"2022-10-07T15:53:20","modified_gmt":"2022-10-07T13:53:20","slug":"the-atmospherica-industrial-charm-of-keyhouse","status":"publish","type":"post","link":"https:\/\/www.munique.blog\/en\/the-atmospherica-industrial-charm-of-keyhouse\/","title":{"rendered":"The atmospherica industrial charm of keyhouse"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;1&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_column_text]<\/p>\n<h1 style=\"text-align: center;\"><strong>THE ATMOSPHERIC INDUSTRIAL CHARM OF KEYHOUSE<\/strong><\/h1>\n<p>[\/vc_column_text][uncode_info_box items=&#8221;Date&#8221;][uncode_socials][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: left;\">In the atmospheric industrial charm of KEYHOUSE, Hall 5, progressive suppliers and global players from cross-industry sectors will be showing their latest new developments and innovations. On more than 1,000 square metres you will find <strong>trend-setting smart textiles, future fabrics and new technologies<\/strong> \u2013 \u00a0be it in terms of <strong>sustainability, digitalisation, traceability, technology or finishing<\/strong>.<\/p>\n<p style=\"text-align: left;\">Staged as an interactive think tank, <strong>future-oriented show cases<\/strong> will be in the spotlight alongside <strong>Sustainable Innovations<\/strong>. This is also where the main lecture forum of MUNICH FABRIC START is located featuring <strong>exclusive keynotes, panel discussions, trend presentations, Q&amp;A sessions and expert talks by international industry insiders<\/strong>. Be inspired by the wide range of products on offer at KEYHOUSE.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;73618&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;73611&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;2\/3&#8243;][vc_custom_heading]<\/p>\n<h3>PI\u00d1ATEX<\/h3>\n<p>[\/vc_custom_heading][vc_column_text]<\/p>\n<p style=\"text-align: left;\"><span dir=\"ltr\" role=\"presentation\">Pi\u00f1atex\u00ae by Ananas Anam is a pioneering plant-<\/span><span dir=\"ltr\" role=\"presentation\">based textile now made from <\/span><span dir=\"ltr\" role=\"presentation\">up to 95% renewable <\/span><span dir=\"ltr\" role=\"presentation\">resources<\/span><span dir=\"ltr\" role=\"presentation\">. Pi\u00f1atex is made from <\/span><span dir=\"ltr\" role=\"presentation\">agricultural waste<\/span><span dir=\"ltr\" role=\"presentation\">, <\/span><span dir=\"ltr\" role=\"presentation\">offering a <\/span><span dir=\"ltr\" role=\"presentation\">resource efficient alternative to synthetic <\/span><span dir=\"ltr\" role=\"presentation\">and <\/span> <span dir=\"ltr\" role=\"presentation\">virgin grown textiles<\/span><span dir=\"ltr\" role=\"presentation\">. Pi\u00f1atex is <\/span><span dir=\"ltr\" role=\"presentation\">available in <\/span><span dir=\"ltr\" role=\"presentation\">22 colours<\/span><span dir=\"ltr\" role=\"presentation\"> across 4 different collections, with the <\/span><span dir=\"ltr\" role=\"presentation\">ability to create custom finishes for orders requiring <\/span><span dir=\"ltr\" role=\"presentation\">a bespoke approach<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; position_horizontal=&#8221;left&#8221; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;2\/3&#8243;][vc_custom_heading]<\/p>\n<h3 style=\"text-align: left;\">REACTIVE REALITY<\/h3>\n<p>[\/vc_custom_heading][vc_column_text]<\/p>\n<p style=\"text-align: left;\"><span dir=\"ltr\" role=\"presentation\">Reactive Reality&#8217;s PICTOFiT platform creates value <\/span><span dir=\"ltr\" role=\"presentation\">for you, your customers and the planet. Their AI <\/span><span dir=\"ltr\" role=\"presentation\">can <\/span><span dir=\"ltr\" role=\"presentation\">help <\/span><span dir=\"ltr\" role=\"presentation\">in <\/span><span dir=\"ltr\" role=\"presentation\">all <\/span><span dir=\"ltr\" role=\"presentation\">phases <\/span><span dir=\"ltr\" role=\"presentation\">of <\/span><span dir=\"ltr\" role=\"presentation\">the <\/span><span dir=\"ltr\" role=\"presentation\">product <\/span><span dir=\"ltr\" role=\"presentation\">lifecycle <\/span><span dir=\"ltr\" role=\"presentation\">from design to visual merchandising to shopper <\/span><span dir=\"ltr\" role=\"presentation\">experience, <\/span><span dir=\"ltr\" role=\"presentation\">purchase and in the Metaverse<\/span><span dir=\"ltr\" role=\"presentation\">. To date <\/span><span dir=\"ltr\" role=\"presentation\">we have seen increases in shopper engagement of <\/span><span dir=\"ltr\" role=\"presentation\">400%, increases in conversion rate of 55%, and an <\/span><span dir=\"ltr\" role=\"presentation\">overall ROI of 500%<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;73613&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;73627&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;2\/3&#8243;][vc_custom_heading]<\/p>\n<h3 style=\"text-align: left;\"><strong>CLO Virtual Fashion<\/strong><\/h3>\n<p>[\/vc_custom_heading][vc_column_text]<\/p>\n<p style=\"text-align: left;\">CLO Virtual Fashion is a multinational technology company founded in 2009. With a vision to empower everything related to garments, CLO Virtual Fashion is leading the market by digitally merging, consolidating, and converging all components relating to <strong>digital and physical garments<\/strong> through its <strong>state-of-the-art 3D Cloth Simulation Algorithm<\/strong>. From <strong>3D garment design software<\/strong>, <strong>digital asset management<\/strong> and <strong>design development<\/strong> collaborative platform, to <strong>consumer-facing services<\/strong> such as <strong>virtual fitting on e-commerce<\/strong>, all of CLO Virtual Fashion\u2019s products and services are interconnected to provide clients and users with a more consolidated experience.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;2\/3&#8243;][vc_custom_heading]<\/p>\n<h3><strong>MAKEINITALY<\/strong><\/h3>\n<p>[\/vc_custom_heading][vc_column_text]<\/p>\n<p style=\"text-align: left;\">MAKEINITALY is a group of technicians in love with a project dedicated to \u201cThe Health of the garment we are wearing\u201d. Their innovation is to respect the nature with <strong>the re-discovery of traditional Italian textile knowledge<\/strong>. They produce <strong>nettle and hemp yarn<\/strong> to create <strong>biodegradable fabrics<\/strong>. <strong>Dyeing<\/strong> of the fabrics is made with their patent by <strong>using vegetable products<\/strong> that reach high and permanent colour fastness.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;73631&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221;][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;73635&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;2\/3&#8243;][vc_custom_heading]<\/p>\n<h3><strong>MONTEGA<\/strong><\/h3>\n<p>[\/vc_custom_heading][vc_column_text]<\/p>\n<p style=\"text-align: left;\">Montega Chemical Solutions, specialized in production of chemicals for textile treatments, will present THE PERFECT JEANS for a more conscious use of chemicals through application systems with low environmental impact and certified products. This in order to provide guidelines for a more sustainable and truly environmentally friendly production, to be an active part of the change that our planet asks for every day. Find out mor about their solutions and services on their booth at the KEYHOUSE.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">EVENT PROGRAM<\/h2>\n<p style=\"text-align: center;\">OF MUNICH FABRIC START &amp; BLUEZONE<br \/>\nAT KEYHOUSE, HALL 5 &amp; THE SEMINAR ZONE, HALL 7<\/p>\n<p style=\"text-align: center;\">Be inspired by exclusive keynotes, panel discussions, trend presentations, Q&amp;A sessions &amp; Co. by international industry experts.<\/p>\n<p style=\"text-align: center;\">Look forward to news, insights and first-hand information from the industry.<\/p>\n<p>[\/vc_column_text][vc_button button_color=&#8221;color-jevc&#8221; border_width=&#8221;0&#8243; link=&#8221;url:https%3A%2F%2Fwww.munichfabricstart.com%2Fdie-show%2F&#8221;]EVENT PROGRAMM[\/vc_button][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading]<\/p>\n<h4 style=\"text-align: center;\">Discover further industry-disrupting innovations at our upcoming shows:<\/h4>\n<p>[\/vc_custom_heading][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;71220&#8243; media_width_percent=&#8221;100&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>BLUEZONE<\/strong><\/p>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: center;\">30\/08 \u2013 31\/08\/2022<\/p>\n<p>[\/vc_column_text][vc_button button_color=&#8221;color-wayh&#8221; radius=&#8221;btn-round&#8221; border_width=&#8221;0&#8243; link=&#8221;url:https%3A%2F%2Fbluezone.show|target:_blank&#8221;]www.bluezone.show[\/vc_button][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;71218&#8243; media_width_percent=&#8221;100&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>MUNICH FABRIC START<\/strong><\/p>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: center;\">30\/08 \u2013 01\/09\/2022<\/p>\n<p>[\/vc_column_text][vc_button button_color=&#8221;color-wayh&#8221; radius=&#8221;btn-round&#8221; border_width=&#8221;0&#8243; link=&#8221;url:https%3A%2F%2Fwww.munichfabricstart.com%2F|target:_blank&#8221;]www.munichfabricstart.com[\/vc_button][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;73284&#8243; media_width_percent=&#8221;100&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><strong>THE SOURCE<\/strong><\/p>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: center;\">30\/08 \u2013 01\/09\/2022<\/p>\n<p>[\/vc_column_text][vc_button button_color=&#8221;color-wayh&#8221; radius=&#8221;btn-round&#8221; border_width=&#8221;0&#8243; link=&#8221;url:https%3A%2F%2Fthesource.show%2F|target:_blank&#8221;]www.thesource.show[\/vc_button][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Quick development process starting from trends, colours, and base qualities proposals&#8230;<\/p>\n","protected":false},"author":7,"featured_media":73841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[163],"tags":[282,332,597,633,679,1137,1254,1312,1604,1653,1667,1879,1917],"class_list":["post-73686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-keyhouse-en","tag-munich-fabric-start-en","tag-keyhouse-en","tag-create-future","tag-new-materials","tag-interview-en","tag-fashion-sourcing-en","tag-future-trends","tag-fabric-innovation-en","tag-sourcing-event","tag-hub-of-innovation-keyhouse","tag-innovatives-sustainable-textiles","tag-munique-magazine-en","tag-autumn-winter-23-24-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The atmospherica industrial charm of keyhouse - Munique - Unique Textiles Insights<\/title>\n<meta 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