Fabric Trade Fair
The countdown is on
Only one week to go until MUNICH FABRIC START AW 22/23 & BLUEZONE
The time has come: for months we have been working towards welcoming the textile industry back to a physical show in Munich again. We are all the more grateful to be able to realise MUNICH FABRIC START from 31/08 – 02/09/2021 in the MOC Munich and BLUEZONE from 31/08 – 01/09/2021 on the newly designed Zenith area with an international portfolio of around 1,000 collections.
In keeping with the seasonal title of MUNICH FABRIC START – RISE – you are invited to get inspired, meet long-term partners and finally discover materials live again in their diversity and depth.
“We couldn’t be happier at the moment, because in a few days we will finally bring the textile industry back together in Munich! As organisers, we have literally turned every stone in order to create a safe, creative environment for the industry for efficient work and inspiration. In addition to the high-quality supplier portfolio, we are very proud to be able to offer known and valued services such as free lunch and coffee bars despite the situation, as well as numerous innovations: for example, a newly designed sustainability area ReSOURCE X SUSTAINABLE INNOVATIONS for sourcing of future-oriented materials, an event program with panel discussions and keynotes with international experts and a BLUEZONE with an 80’s atmosphere which is fusioning with the innovation hub KEYHOUSE.”
Sebastian Klinder, Managing Director Munich Fabric Start
Our priority: your health & safety!
We are aware of our great responsibility and have done everything to ensure that the entire event area is Covid-19 compliant. Of course, our extensive hygiene concept meets the official requirements and even goes a few steps further.
Please pay particular attention to the following 3 points for your carefree, safe visit to the trade fair:
COUNTRY ENTRY & EXIT
Please inform yourself proactively about the travel information for your country to and from Germany as well as about the exceptions for trade show visitors.
“3 SCREENING RULES“: TESTED/ RECOVERED / VACCINATED
Please have a valid Covid-19 test, a recovered certificate or a vaccination certificate to hand upon arrival at the show. Compliance with the „3 Screening Rules“ will be checked daily at screening stations.
FFP2 MASK REQUIREMENT
On the entire exhibition grounds, visitors are required to wear a FFP2 mask.
We have summarised further detailed information for you here, e.g. on the validity of the evidence and travel information:
Now online for you: Brand Search, Hall Plans, Trend Book Sale & Event Program
Our new homepage www.munichfabricstart.com offers complete information: Under THE SHOW, you can now use the brand search and detailed hall plans to research all exhibiting suppliers and showcased collections and plan your show visit. Under VISIT you will find helpful tips on travel, parking and hotels.
The new Trend Book presenting the 5 trend topics of MUNICH FABRIC START as well as the 4 denim trend topics of BLUEZONE is already available for purchase online, the Colour Code will also be available soon after the trade show.
The coal bunker on the Zenith area will be a Covid-19 compliant meeting point for live speeches, panel discussions and networking. The complete overview of the trend presentations, expert talks, panel discussions and keynotes can be found in the event program.
Some highlights are:
- Tuesday, 31/08/21, 30am: NEWTOPIA OR DYSTOPIA – How to design and inspire such a polarised world? Keynote by David Shah, Publisher & CEO View Publications
- Tuesday, 31/08/21, 2.00pm: CLOSING THE LOOP – How circular can the supply chain be? Panel discussion with Adriana Galijasevic, Tricia Carey, Shahar Livne and moderator Sabine Kühnl
- Tuesday, 31/08/21, 3.30pm: THE VISION OF A NEW TEXTILES ECONOMY. Mini lecture by Muchaneta Kapfunde, Founding Editor-in-Chief FashNerd.com
- Wednesday, 01/09/21, 10.30am: DIVING INTO THE BLUEZONE DENIM TRENDS. Trend presentation by Tilmann Wröbel, Creative Director & Founder Monsieur-T. Denim Lifestyle Studio
- Wednesday, 01/09/21, 12.00pm: MATERIAL CHALLENGES – How to make fabrics functional, fashionable and sustainable. Innovations panel by Sabine Kühnl, Executive Editor THE SPIN OFF
MUNICH FABRIC START
Tue, 31/08, 9.30am – 6.30pm
Wed, 01/09, 9.30am – 6.30pm
Thu, 02/09, 9.30am – 4.00pm
MOC Munich
Lilienthalallee 40
80939 Munich
BLUEZONE
Tue, 31/08, 9.30am – 6.30pm
Wed, 01/09, 9.30am – 6.30pm
Zenith Area
Lilienthalallee 29
80939 Munich
Germany
SAVE THE DATES – NEXT SHOWS
VIEW PREMIUM SELECTION
30/11 – 01/12/2021
MUNICH FABRIC START
25/01 – 27/01/2022
BLUEZONE
25/01 – 26/01/2022
Bluezone presents BACK TO THE FUTURE
Bluezone presents their upcoming show theme: BACK TO THE FUTURE
It’s about time to celebrate and come together for the reunion of the season. The entire BLUEZONE team proudly invites all denim professionals to our physical show which aims to bring us BACK TO THE FUTURE: BLUEZONE from 31 August – 1 September 2021 at Zenith Areal Munich. It is the feelgood moment we have all been yearning for, personally and professionally which seemed almost suspended for over a year.
We’re calling this edition ‘BACK TO THE FUTURE’, because despite all obstacles, BLUEZONE will become a safe and lively home for the industry. A physical platform for all denim experts looking for a way back to normal, getting closer to the touch and feel of textiles, products and all senses again. We can’t wait until the blue community comes together again, to meet and celebrate in person. Our future is shaped by the thriving denim technologies, developments and innovation waiting to be discovered at our show. Globally and now at our shows, we are happy to announce that blue denim is back.
BACK TO THE FUTURE returns us to a time when the future is free to be written – a future with a strong desire for blue denim trends, novelties and a feeling of freedom. Where sustainability goes beyond and against greenwashing to envision the denim of tomorrow. The trends reflected at the upcoming edition of Bluezone touch on the reality of our new normal. We are physical fanatics, longing for a reunion that brings us closer and connected than has been possible in almost a year. Fun invigorates our clothes, our lives and our styles. While fashion strives to fulfil the need for inclusive, gender free denim and looks, paired with a new gaming aesthetic. We dive into a new virtual world and spread the importance to integrate, 3D and AI visualisations appear in marketing even while styles of the 1920’s prohibition emerge in rebellious sartorial styles.
This season takes a closer look at the denim market, how we want it to be a and want values we are supporting. Denim is a democracy yet we wonder how cheap denim should go, how far are we going to prove our commitment to sustainability and are we honest in our methods? The crucial issue of greenwashing has given rise to a hatery that scrutinizes and fights for the better treatment and respect of our planet.
All trend themes of BACK TO THE FUTURE will be presented in detail in the trend forum of the upcoming BLUEZONE from 31 August – 1 September 2021 at the Zenith Area Munich. Don’t miss the chance to get inspired for your next collection and to stay up-to-date with all industry novelties!
MUNICH FABRIC START
31/08 – 02/09/2021
BLUEZONE
31/08 – 01/09/2021
RISE: Autumn.Winter 22/23
Munich Fabric Start presents the new Autumn.Winter 22/23 seasonal theme: RISE
Autumn.Winter 22/23 welcomes a new world of connectivity. The guiding theme and dedicated focus for the upcoming edition of Munich Fabric Start celebrates and perpetuates the meaningful connection to unite the industry under the seasonal title ‘RISE’.
A reality bound by a global pandemic stirs the industry to reinvent itself once again. New perspectives bring us closer together and give rise to dreams, visions and collections that brighten and uplift our world. Emotion is infused in our future as we seek out joy and comfort with a warmed sense of connection.
Sensitive and in tune with our surroundings, we are in close touch with our haptic senses as we long for connection on many levels. We are reassured by our analog experiences as we explore the feel and the nature of our tactile world. Be it material or emotional, our textiles reflect a kind of lightness, expressing the joy of celebration and party, we let go and are entertained. A collaborative spirit drives our digital world as we network using 3D technology – we excel our visions, planning and design processes to reach new levels.
With RISE, we strengthen what unites us as part of a global thrivability movement. Holistic and transparent concepts, from fiction to reality, guiding a path towards circular economy, from fiber to fiber. We witness the fusion of nature and technology as hemp becomes the new mainspring for natural fibers and materials. Education plays an important role in the development of anti-greenwashing, climate-friendly visions and inclusion of looks, gender and body shapes, as well as new modular models in order to be able to react more flexibly to the market. All of which embrace the growing feelings that less is more, better quality is more.
We define our limits in order to push beyond them. Pragmatic solutions lead us to discover the joy in reduced colours and collection materials. Thinking beyond what was previously possible. We move forward with digitization, enjoying its advantages with a relaxed ease and assurance we ultimately bring us closer with our natural world.
MUNICH FABRIC START
31/08 – 02/09/2021
BLUEZONE
31/08 – 01/09/2021
Season Starts in Autumn 2021
No VIEW in July 2021 due to
extended event ban by Bavarian government
Against the backdrop of decreasing infection numbers in Germany as well as across Europe and with a step- by-step ease of current measures in sight, the chances for VIEW Premium Selection from 13 – 14 July 2021 have been very good. The response from the industry has been enormous, the demand for the Preview Textile Show is high: VIEW is fully booked in the new location with more than 230 international textile and accessory manufacturers!
Despite this positive situation, the Bavarian government has extended the current ban on events beyond 14 July 2021. Unfortunately, this regulation has a direct impact on the trade fair planning for VIEW Premium Selection. Authorities will not grant the necessary permit for VIEW in mid-July. Therefore, the organisers have no other possibility than to cancel their next VIEW Premium Selection.
“This decision hits us and the entire industry very hard after almost a year without physical trade shows. However, it is irreversible. Despite a close exchange and repeated follow ups with the corresponding authorities, it was not possible to secure the official approval or exemption for VIEW. We have invested a lot of work, effort and good faith in the preparation of VIEW in order to meet the current regulations for a Covid-19 compliant event with solution-oriented measures. Our planning has been further confirmed by the current developments and declining infection numbers. Given this overall situation, the decision taken by the authorities is especially hard to accept.”
Sebastian Klinder, Managing Director Munich Fabric Start
The organisers had decided early on to move the VIEW Premium Selection to the spacious MOC Munich as part of the Covid-19 compliant implementation of a trade event. With a detailed satellite concept for the different areas and outdoor catering areas, the organisers were well prepared for the current requirements.
Go for MUNICH FABRIC START and BLUEZONE
Now, in accordance with this decree from the Bavarian Ministry of State, the organisers are focusing all of their energy on the upcoming MUNICH FABRIC START from 31 August – 2 September 2021 as well as BLUEZONE from 31 August to 1 September 2021.
In short, this means: Green light for the realisation of the International Textile Trade Show MUNICH FABRIC START and the International Denim Trade Show BLUEZONE!
MUNICH FABRIC START
31/08 – 02/09/2021
BLUEZONE
31/08 – 01/09/2021
“We are now concentrating twice as hard on the further organisation of the upcoming MUNICH FABRIC START at the MOC Munich and BLUEZONE on the Zenith grounds. Here, we are doing everything we can to once again provide the industry with the usual portfolio and services that people expect from us. We are incredibly excited to be able to return to a bit of normality despite and with Covid-19: at least at our trade fairs in Munich.”
Frank Junker, Creative Director Munich Fabric Start
The organisers’ aim is to once again present the established international premium portfolio at the MOC for the following segments at MUNICH FABRIC START: Fabrics, Additionals, Bluezone, Keyhouse, Design Studios, Sourcing, ReSource and Sustainable Innovations. At BLUEZONE, trade visitors can also expect the proven spectrum of international denim weavers and manufacturers at the Zenith Area together with a newly staged innovation hub with Keyhouse.
Change of location for VIEW Premium Selection
VIEW Autumn.Winter 22/23 takes place in MOC Munich & Coal bunker
Personal exchange and the haptic experience of materials is particularly important in our industry. Which is why we are all the more looking forward to implementing a physical platform again, with and for the industry.
With a healthy mix of confidence and realism, we started planning the trade fairs in the coming summer months and we can’t wait to welcome you at VIEW Premium Selection from 13 – 14 July 2021 in MOC Munich and in Coal bunker on the Zenith site.
Our highest priority: your security! We keep a very close eye on current developments and continually assess the options and requirements for physical trade fairs in times of a pandemic. The most important prerequisite is that our trade fairs can take place safely, smoothly and compliant with Covid-19 for our visitors and everyone involved.
One-time change of location of VIEW Premium Selection
After carefully examining the needs, options and applicable Covid-19 measures, we decided to organise VIEW Premium Selection from 13 – 14 July 2021 – one week after Frankfurt Fashion Week – in the MOC and coal bunker on the Zenith site.
With this one-time change of location, a trade fair in compliance with the necessary requirements for Covid-19 is possible: Besides a spacious venue and outside area, generous stand and catering areas, wide walking paths to maintain the minimum distances, good infrastructure, sufficient parking spaces, nearby accommodation as well as efficient ventilation systems with fresh air supply are provided here. Therefore, the complete trade fair event is located in one place.
The traditional VIEW summer feeling awaits you in the outside area of the Drivers Club, which connects the MOC with the Zenith area. Of course, we will offer our usual services such as trend forums, café bars and free lunches in order to be able to offer you the familiar atmosphere of VIEW.
Rediscover the well-known VIEW premium portfolio
The spacious area offers the possibility of realising VIEW as a satellite concept. We are planning to spread out the individual exhibition areas from one another in order to separate the trade fair across this spacious area.
You will find the areas FABRICS, ADDITIONALS and DESIGN STUDIOS in Atrium 4 in the MOC and the areas DENIM & SPORTSWEAR in Coal bunker on the Zenith site.
All detailed information can be found in the information brochure:
Only with solidarity and loyalty can we realise our common goal for the industry – which is why we hope for your trust and support and we are glad to hear from you at any time if you have any further questions.
VIEW Premium Selection Autumn.Winter 22/23
13 July 2021 · 9.30am – 6.30pm
14 July 2021 · 9.30am – 5.00pm
Location:
MOC Munich & Coal bunker (Zenith Area)
Lilienthalallee 29/40
80939 Munich I Germany
Contact:
Phone: +49 (0)89 45 22 47 0
visitor[AT]munichfabricstart.com
Our Upcoming Shows
For your collection planning: Our dates for Autumn.Winter 22/23 are set!
Our team is ready and excited to get back to doing what we love best: organising trade shows for you. With a healthy mix of confidence and realism, we look forward to the summer months ahead and look forward to seeing you again at our upcoming trade shows for Autumn.Winter 22/23:
VIEW Premium Selection: 13 – 14 July 2021
MUNICH FABRIC START: 31 August – 02 September 2021
BLUEZONE: 31 August – 01 September 2021
Working together with our industry partners, our team is committed to meet the wishes and market needs for physical events with this trade fair planning. Using the example set by our FABRIC DAYS event, which we successfully realised in September 2020, we will of course implement the upcoming trade fairs in a Covid-19 compliant manner, because our priority remains to ensure the safety of all those involved.
Our goal is to present the established, premium portfolio of MUNICH FABRIC START again at our show in September 2021: Fabrics, Additionals, Bluezone, Keyhouse, Design Studios, Sourcing, ReSource and Sustainable Innovations. Don’t miss your chance to meet your partners in person and connect with the industry at our shows. Event registration will be available in the weeks leading up to our show but get ready here and create your visitor login.
In the meantime, please take another look at our DIGITAL TREND SPACE with your latest material developments and our newly developed BLUEZONE Living Page – we are also currently working on a new homepage for MUNICH FABRIC START, which we will be launching soon.
7 Reasons Why You Should Continue Your Journey Despite The Pandemic
7 Reasons Why It Is Imperative You Continue Your Journey Despite The Pandemic
Article by Muchaneta Kapfunde, Founding Editor-in-Chief FashNerd.com
In these perilous times, there is no denying that the future of fashion has become uncertain. Fashion businesses, stuck between a pause and a pivot, are looking to digital, innovative and hybrid approaches to push their narratives forward. Open to new opportunities sprouting up, despite the pandemic, some fashion businesses are taking the “when life gives you lemons, make lemonade” approach, to overcome a crisis that shows no signs of stopping.
“Your body may be in quarantine, but your mind doesn’t have to be”
explained fashion designer Jeremy Scott when interviewed for Harper’s Bazaar. True, in an age where timing is everything, there are several reasons why continuing your fashion business journey during this very exceptional time is the way forward. Here are seven:
1. Take Advantage Of New Tools and New Ways of Working
It is time to adopt a more flexible mindset when it comes to technology-driven tools and finding new ways of working. Doing so will allow you to be more open to rewiring your creative development process, making navigating through troubled waters easier. Also, creating networks gives you access to resources that could help you strengthen your business and help you think outside of the box so you can welcome new tools and new ways of working with your team.
2. Now Is A Great Moment to Experiment and Try New Techniques
With social scientists making significant contributions to the field of fashion design research, this is a great moment to experiment and research new techniques that will assist you with your business. This could include finding new eco-friendly materials that you could use or using technological innovations capable of helping you design and manufacture your products more mindfully.
3. Sustainability and Consciousness Needs To Be Part Of Your DNA
The pandemic has drawn attention to why we need to have sustainability and consciousness embedded into our business’ DNA. Moreover, it has also shown that the future of fashion can no longer be built on putting profits ahead of people’s health and safety. The lesson here is that the ‘old way’ of doing business no longer works, instead steer your business strategy towards a more clean, safe, fair, transparent and accountable mindset.
4. Join The Conversation Addressing Economic and Manufacturing Realities
The emerging modern world is all about investing in tomorrow, which means that you need to think about economic and manufacturing realities. This will help you set realistic expectations in terms of product delivery and product credibility.
5. Access To Start-up Technology Innovation
From the idea of virtual showrooms to digitally produced samples and campaigns, the demand for start-up innovation is growing. The good news is that fashion businesses have more access to advanced technology than a year ago. Companies that are adopting innovation can reimagine a new direction and head towards it.
6. Transparency is Slowly Becoming The Norm
COVID-19 has highlighted the significance of brand transparency. Before the pandemic, being transparent was a choice; now, it is a necessity. Brands are currently being held accountable for their environmental practices, so the way forward would be to disclose your policies and commitments when it comes to social and ecological issues.
7. Represent The Next Normal
With so much going on, all businesses should be driven by a need to make a positive contribution to the decision-making process that will shape the future of fashion. Doing so will differentiate you from other fashion businesses and prepare you for what is most likely going to be the next normal.
OPENING TIMES
2. MARCH 2021 · 9:30 – 18:30
3. MARCH 2021 · 9:30 – 18:30
4. MARCH 2021 · 9:30 – 16:00
LOCATION
MOC Munich | Halls 1 – 4 Groundfloor
Lilienthalallee 40
Germany, 80939, Munich
MUNICH FABRIC START announces FABRIC DAYS Trade Fair Event
MUNICH FABRIC START CANCELLATION & ANNOUNCEMENT OF FABRIC DAYS
Two weeks ago, MUNICH FABRIC START from 1 – 3 September 2020 as the first trade fair for the textile industry after the Covid-19 lockdown was confirmed – taking into account the applicable safety and hygiene measures. With the move to the large interim location of Messe München-Riem and the exhibitor registrations of 650 suppliers received at the beginning of June, it was possible to implement this challenging plan despite the short time available.
We have been working flat out to organise a trade fair at the well-known level and thus offer the industry a perspective.
Unfortunately, despite all our efforts, we are now forced to cancel MUNICH FABRIC START and BLUEZONE from 01 – 03 September 2020 due to several reasons related to the pandemic.
This hard decision is mainly based on the ongoing travel restrictions in and outside of Europe which is causing great planning uncertainty for companies and has led to cancellations by international exhibitors who had previously confirmed their participation. These issues make it impossible for us to realize this trade fair in the previously announced and well-known form.
FABRIC DAYS FROM 1 – 3 SEPTEMBER 2020 AS SPECIAL BUSINESS FOCUSSED FORMAT
In order to still offer our loyal exhibitors a perspective, we are now organising an alternative business event that concentrates on the essentials in the same time frame: FABRIC DAYS.
”Despite all our efforts we now had to make the difficult but unavoidable decision to cancel MUNICH FABRIC START and BLUEZONE from 1 – 3 September 2020 due to the continuing travel restrictions and further exhibitor cancellations as a result. Our priority now is to offer a special format to those exhibitors and agencies who are willing and able to present their new products on this date. With FABRIC DAYS, we offer a business focused event in Munich that concentrates on the essentials and enables the industry to work efficiently under the new conditions.”
Sebastian Klinder, Managing Director MUNICH FABRIC START
We are encouraged by the commitment, support and cooperation of a large group of exhibitors and long-standing partners who, despite the difficult situation, remain registered and have confirmed their participation in the fair.
As a partner to the industry, it is part of our philosophy to now offer a trade fair to the exhibitors and agencies who want to keep this appointment and definitely want to exhibit in Munich. FABRIC DAYS is a special event format for a limited number of exhibitors in four halls of the MOC, taking into account the applicable safety and hygiene measures.
FABRIC DAYS from 1 – 3 September 2020 in Munich presents a business focused format which is reduced to the essentials and designed to stabilise and support the industry in the return to business. Thus, the MUNICH FABRIC START team will continue to pursue the goal of providing the industry with a valuable and positive impulse.
You will find all information about the event on the FABRIC DAYS homepage here.
FABRIC DAYS Autumn.Winter 21/22: 1 – 3 September 2020
VIEW PREMIUM SELECITON Spring.Summer 22: 8 – 9 December 2020
MUNICH FABRIC START Spring.Summer 22: 26 – 28 January 2021
We’d Love To Host You Again Soon
As a partner of the industry, we would like to offer you a perspective and provide a platform with optimal conditions as quickly as possible. We hope to see everyone in Munich again soon. We are currently doing everything we can in order to achieve this.
And when we say “we”, we mean the strong community of all our lovely exhibiting brands and manufacturers, the inspiring visitors coming from around the globe and the whole team of ours. Stay strong and above all healthy – it is only together that we can master this challenge.