The countdown is on

Only one week to go until MUNICH FABRIC START AW 22/23 & BLUEZONE

24. August 2021

The time has come: for months we have been working towards welcoming the textile industry back to a physical show in Munich again. We are all the more grateful to be able to realise MUNICH FABRIC START from 31/08 – 02/09/2021 in the MOC Munich and BLUEZONE from 31/08 – 01/09/2021 on the newly designed Zenith area with an international portfolio of around 1,000 collections.

In keeping with the seasonal title of MUNICH FABRIC START – RISE – you are invited to get inspired, meet long-term partners and finally discover materials live again in their diversity and depth.

“We couldn’t be happier at the moment, because in a few days we will finally bring the textile industry back together in Munich! As organisers, we have literally turned every stone in order to create a safe, creative environment for the industry for efficient work and inspiration. In addition to the high-quality supplier portfolio, we are very proud to be able to offer known and valued services such as free lunch and coffee bars despite the situation, as well as numerous innovations: for example, a newly designed sustainability area ReSOURCE X SUSTAINABLE INNOVATIONS for sourcing of future-oriented materials, an event program with panel discussions and keynotes with international experts and a BLUEZONE with an 80’s atmosphere which is fusioning with the innovation hub KEYHOUSE.”

Sebastian Klinder, Managing Director Munich Fabric Start

Our priority: your health & safety!

We are aware of our great responsibility and have done everything to ensure that the entire event area is Covid-19 compliant. Of course, our extensive hygiene concept meets the official requirements and even goes a few steps further.

Please pay particular attention to the following 3 points for your carefree, safe visit to the trade fair:


Please inform yourself proactively about the travel information for your country to and from Germany as well as about the exceptions for trade show visitors.


Please have a valid Covid-19 test, a recovered certificate or a vaccination certificate to hand upon arrival at the show. Compliance with the „3 Screening Rules“ will be checked daily at screening stations.


On the entire exhibition grounds, visitors are required to wear a FFP2 mask.

We have summarised further detailed information for you here, e.g. on the validity of the evidence and travel information:

>> Hygiene Concept

>> Reise-Informationspaket

Now online for you: Brand Search, Hall Plans, Trend Book Sale & Event Program

Our new homepage offers complete information: Under THE SHOW, you can now use the brand search and detailed hall plans to research all exhibiting suppliers and showcased collections and plan your show visit. Under VISIT you will find helpful tips on travel, parking and hotels.

The new Trend Book presenting the 5 trend topics of MUNICH FABRIC START as well as the 4 denim trend topics of BLUEZONE is already available for purchase online, the Colour Code will also be available soon after the trade show.


The coal bunker on the Zenith area will be a Covid-19 compliant meeting point for live speeches, panel discussions and networking. The complete overview of the trend presentations, expert talks, panel discussions and keynotes can be found in the event program.

Some highlights are:

  • Tuesday, 31/08/21, 30am: NEWTOPIA OR DYSTOPIA – How to design and inspire such a polarised world? Keynote by David Shah, Publisher & CEO View Publications
  • Tuesday, 31/08/21, 2.00pm: CLOSING THE LOOP – How circular can the supply chain be? Panel discussion with Adriana Galijasevic, Tricia Carey, Shahar Livne and moderator Sabine Kühnl
  • Tuesday, 31/08/21, 3.30pm: THE VISION OF A NEW TEXTILES ECONOMY. Mini lecture by Muchaneta Kapfunde, Founding Editor-in-Chief
  • Wednesday, 01/09/21, 10.30am: DIVING INTO THE BLUEZONE DENIM TRENDS. Trend presentation by Tilmann Wröbel, Creative Director & Founder Monsieur-T. Denim Lifestyle Studio
  • Wednesday, 01/09/21, 12.00pm: MATERIAL CHALLENGES – How to make fabrics functional, fashionable and sustainable. Innovations panel by Sabine Kühnl, Executive Editor THE SPIN OFF

Tue, 31/08, 9.30am – 6.30pm

Wed, 01/09, 9.30am – 6.30pm

Thu, 02/09, 9.30am – 4.00pm

MOC Munich

Lilienthalallee 40
80939 Munich


Tue, 31/08, 9.30am – 6.30pm

Wed, 01/09, 9.30am – 6.30pm

Zenith Area
Lilienthalallee 29
80939 Munich




30/11 – 01/12/2021


25/01 – 27/01/2022


25/01 – 26/01/2022

Bluezone presents BACK TO THE FUTURE

Bluezone presents their upcoming show theme: BACK TO THE FUTURE

22. June 2021

It’s about time to celebrate and come together for the reunion of the season. The entire BLUEZONE team proudly invites all denim professionals to our physical show which aims to bring us BACK TO THE FUTURE: BLUEZONE from 31 August – 1 September 2021 at Zenith Areal Munich. It is the feelgood moment we have all been yearning for, personally and professionally which seemed almost suspended for over a year.

We’re calling this edition ‘BACK TO THE FUTURE’, because despite all obstacles, BLUEZONE will become a safe and lively home for the industry. A physical platform for all denim experts looking for a way back to normal, getting closer to the touch and feel of textiles, products and all senses again. We can’t wait until the blue community comes together again, to meet and celebrate in person. Our future is shaped by the thriving denim technologies, developments and innovation waiting to be discovered at our show. Globally and now at our shows, we are happy to announce that blue denim is back.

BACK TO THE FUTURE returns us to a time when the future is free to be written – a future with a strong desire for blue denim trends, novelties and a feeling of freedom. Where sustainability goes beyond and against greenwashing to envision the denim of tomorrow. The trends reflected at the upcoming edition of Bluezone touch on the reality of our new normal. We are physical fanatics, longing for a reunion that brings us closer and connected than has been possible in almost a year. Fun invigorates our clothes, our lives and our styles. While fashion strives to fulfil the need for inclusive, gender free denim and looks, paired with a new gaming aesthetic. We dive into a new virtual world and spread the importance to integrate, 3D and AI visualisations appear in marketing even while styles of the 1920’s prohibition emerge in rebellious sartorial styles.

This season takes a closer look at the denim market, how we want it to be a and want values we are supporting. Denim is a democracy yet we wonder how cheap denim should go, how far are we going to prove our commitment to sustainability and are we honest in our methods? The crucial issue of greenwashing has given rise to a hatery that scrutinizes and fights for the better treatment and respect of our planet.

All trend themes of BACK TO THE FUTURE will be presented in detail in the trend forum of the upcoming BLUEZONE from 31 August – 1 September 2021 at the Zenith Area Munich. Don’t miss the chance to get inspired for your next collection and to stay up-to-date with all industry novelties!

31/08 – 02/09/2021

31/08 – 01/09/2021

RISE: Autumn.Winter 22/23

Munich Fabric Start presents the new Autumn.Winter 22/23 seasonal theme: RISE

14. June 2021

Autumn.Winter 22/23 welcomes a new world of connectivity. The guiding theme and dedicated focus for the upcoming edition of Munich Fabric Start celebrates and perpetuates the meaningful connection to unite the industry under the seasonal title ‘RISE’.

A reality bound by a global pandemic stirs the industry to reinvent itself once again. New perspectives bring us closer together and give rise to dreams, visions and collections that brighten and uplift our world. Emotion is infused in our future as we seek out joy and comfort with a warmed sense of connection.

Sensitive and in tune with our surroundings, we are in close touch with our haptic senses as we long for connection on many levels. We are reassured by our analog experiences as we explore the feel and the nature of our tactile world. Be it material or emotional, our textiles reflect a kind of lightness, expressing the joy of celebration and party, we let go and are entertained. A collaborative spirit drives our digital world as we network using 3D technology – we excel our visions, planning and design processes to reach new levels.

With RISE, we strengthen what unites us as part of a global thrivability movement. Holistic and transparent concepts, from fiction to reality, guiding a path towards circular economy, from fiber to fiber. We witness the fusion of nature and technology as hemp becomes the new mainspring for natural fibers and materials. Education plays an important role in the development of anti-greenwashing, climate-friendly visions and inclusion of looks, gender and body shapes, as well as new modular models in order to be able to react more flexibly to the market. All of which embrace the growing feelings that less is more, better quality is more.

We define our limits in order to push beyond them. Pragmatic solutions lead us to discover the joy in reduced colours and collection materials. Thinking beyond what was previously possible. We move forward with digitization, enjoying its advantages with a relaxed ease and assurance we ultimately bring us closer with our natural world.

31/08 – 02/09/2021

31/08 – 01/09/2021

Season Starts in Autumn 2021

No VIEW in July 2021 due to
extended event ban by Bavarian government

3. June 2021

Against the backdrop of decreasing infection numbers in Germany as well as across Europe and with a step- by-step ease of current measures in sight, the chances for VIEW Premium Selection from 13 – 14 July 2021 have been very good. The response from the industry has been enormous, the demand for the Preview Textile Show is high: VIEW is fully booked in the new location with more than 230 international textile and accessory manufacturers!

Despite this positive situation, the Bavarian government has extended the current ban on events beyond 14 July 2021. Unfortunately, this regulation has a direct impact on the trade fair planning for VIEW Premium Selection. Authorities will not grant the necessary permit for VIEW in mid-July. Therefore, the organisers have no other possibility than to cancel their next VIEW Premium Selection.

“This decision hits us and the entire industry very hard after almost a year without physical trade shows. However, it is irreversible. Despite a close exchange and repeated follow ups with the corresponding authorities, it was not possible to secure the official approval or exemption for VIEW. We have invested a lot of work, effort and good faith in the preparation of VIEW in order to meet the current regulations for a Covid-19 compliant event with solution-oriented measures. Our planning has been further confirmed by the current developments and declining infection numbers. Given this overall situation, the decision taken by the authorities is especially hard to accept.”

Sebastian Klinder, Managing Director Munich Fabric Start

The organisers had decided early on to move the VIEW Premium Selection to the spacious MOC Munich as part of the Covid-19 compliant implementation of a trade event. With a detailed satellite concept for the different areas and outdoor catering areas, the organisers were well prepared for the current requirements.


Now, in accordance with this decree from the Bavarian Ministry of State, the organisers are focusing all of their energy on the upcoming MUNICH FABRIC START from 31 August – 2 September 2021 as well as BLUEZONE from 31 August to 1 September 2021.

In short, this means: Green light for the realisation of the International Textile Trade Show MUNICH FABRIC START and the International Denim Trade Show BLUEZONE!

31/08 – 02/09/2021

31/08 – 01/09/2021

“We are now concentrating twice as hard on the further organisation of the upcoming MUNICH FABRIC START at the MOC Munich and BLUEZONE on the Zenith grounds. Here, we are doing everything we can to once again provide the industry with the usual portfolio and services that people expect from us. We are incredibly excited to be able to return to a bit of normality despite and with Covid-19: at least at our trade fairs in Munich.”

Frank Junker, Creative Director Munich Fabric Start

The organisers’ aim is to once again present the established international premium portfolio at the MOC for the following segments at MUNICH FABRIC START: Fabrics, Additionals, Bluezone, Keyhouse, Design Studios, Sourcing, ReSource and Sustainable Innovations. At BLUEZONE, trade visitors can also expect the proven spectrum of international denim weavers and manufacturers at the Zenith Area together with a newly staged innovation hub with Keyhouse.