Munich Fabric Start

2020: Major Challenges, New Opportunities

2020: Major challenges, new opportunities

Interview with the organizers of FABRIC DAYS: Sebastian Klinder and Frank Junker about flexibility, new perspectives, alternative planning and the necessary transformations in our industry


Sebastian Klinder

2020 presents our industry and the entire economy with new challenges – what exactly awaits FABRIC DAYS visitors and what are you most looking forward to?

Sebastian Klinder (Sk): With FABRIC DAYS we are organising a concentrated business trade fair from 1 – 3 September 2020 with around 300 German and European exhibitors. In about 700 collections the novelties for Autumn.Winter 21/22 will be presented across 5 categories. Something we are especially proud of: Thanks to long standing partnerships with leading German textile agencies, many of the collections by European manufacturers will be shown exclusively and only in Munich this season. Above all, there is the chance for visitors to exchange ideas with suppliers and partners, to gather inspiration and to experience fabrics and additionals in real life.

Frank Junker (Fj): We are simply very much looking forward to welcoming the textile industry again after half a year of not seeing each other in person. Our enthusiasm is also reflected in our main theme for the Autumn.Winter 21/22 season: HOPETIMISM stands for a new era in the textile and fashion industry, showing new ways and perspectives. A spirit with which we can simultaneously design future oriented products and processes that are geared to market needs in a time that is very challenging for the industry. In addition to the selected high-quality exhibitor portfolio, FABRIC DAYS will feature a Trend Forum under the seasonal title HOPETIMISM.

How does it feel to organize the textile industry’s first physical trade fair after lockdown?

Fj: In general, we are very happy that, despite considerable hurdles, detours and many challenges, we have succeeded in organising the first textile fair after the lockdown. The last months have been exciting and dynamic. Fortunately, we have been able to rely on our experience as well as a certain flexibility within our network and team to create a suitable event format in the current situation.

Sk: With the measures we have taken, we are now well positioned to offer the industry the usual professional and inspiring working atmosphere in Munich. The fact that we have the support of the textile industry for this event lets us enjoy a special level of trust.

Frank Junker

Flexibility and adaptability are particularly in demand this year. How do you keep your focus when everything is turned upside down at short notice?

Sk: As an established industry partner, it is part of our philosophy to organise a trade fair for the textile industry even under the new, very dynamic conditions. Our aim is not only to implement necessary hygiene measures on a long term basis, but also to plan with different scenarios and to position ourselves flexibly. In such extraordinary times, it is important for us to provide solutions and to believe that there is always a way forward. And even to discard plan B and flexibly implement plan C within a very short time, if the situation requires it. However, all of this can only be realised together – with all exhibitors, visitors and participants of FABRIC DAYS.

Fj: That’s right, adaptability and creative solutions are currently demanded of each and every one of us. We are all working on ways to continue our daily lives WITH Covid-19, not after Covid-19. In the end, this applies to the entire industry. We must stick together in this time. Establishing trusted partnerships, synergies and concentrating on the essentials are what matters most right now.

What lessons can the industry learn from this crisis and where does Munich Fabric Start itself see opportunities?

Sk: In these times, it becomes very clear to us what the industry expects and needs from us. Future trade fairs will be good indicators for possible changes and opportunities – the keywords are: ordering behaviour, digitalisation and circular economy. These are topics that can completely restructure the textile industry along the entire supply chain right through to the consumer. The most important learning we can do is to continue to respond flexibly to the changing market needs and to offer the industry a platform for information and inspiration.

Fj: We see opportunity in the fact that generally, the industry is now moving closer together again. What counts here is cohesion and the right industry partnerships to simultaneously define new solutions as well as new processes. That’s why it is particularly important right now to maintain a transparent and open dialogue with partners and customers. Trust, reliability and communication are now indispensable.

We would like to take this opportunity to express our sincere thanks to our long standing partners: our loyal visitors, exhibitors and service providers! THANK YOU for your great commitment, your flexibility, your resolve to find new solutions, mutual trust, for their new visions and unique know-how. Your support motivates us to courageously and consistently continue on this path together.

Successful Fabric Days With Good Visitor Frequency as Pioneer Trade Fair


Noticeable enthusiasm, the ideal starting point for the collection design for Autumn.Winter 21/22 and a good visitor frequency – a result with which FABRIC DAYS exceed all expectations after three successful fair days from 1 – 3 September 2020.

The condensed and business-focused trade fair format in Munich was the first fabric fair after the lockdown and confirms that a physical event is accepted and needed by the industry in these times.

Thanks to the great support from suppliers, the trust of the industry and the close cooperation with Messe München, we have succeeded in creating a pride example for following trade fairs under the new conditions with FABRIC DAYS.

“With the organization of the first fabric trade fair for the textile industry, we took on a great responsibility. After the cancellation of numerous trade fair events, we are particularly proud to have been able to realize FABRIC DAYS. The positive response and gratitude is overwhelming. We are very pleased about the cohesion and also the discipline with which everyone here on site worked together and we are happy to conclude the trade fair as an important source of inspiration with this result.”

Sebastian Klinder, Managing Director Munich Fabric Start



“Due to the pandemic, no one could tell what the visitor frequency would be like at the fair. So we are all the happier that an unexpectedly large number of designers, product managers and buyers travelled to Munich to explore the over 700 collections from 300 international suppliers. Many visitors and exhibitors alike thanked us for making a physical event possible after all. Our guests felt secure at all times and were pleased with the personal exchange and the new input.”

Frank Junker, Creative Director Munich Fabric Start

Among the 1,300 visiting companies on site were well-known brands such as Adidas, Aigner, Alberto, Bogner, Drykorn, Gerry Weber, Hugo Boss, Irene Luft, Lanius, Malaikaraiss, MAC, Marc O’Polo, Mey, Oui, Puma, Riani, Rich&Royal, s.Oliver, Seidensticker, SET, VETEMENTS and Wolford.

At FABRIC DAYS, around 3,600 national and international visitors from 30 countries gathered new impulses and inspiration for the Autumn.Winter 21/22 collection. Long-term partners as well as exciting newcomers presented their developments in the 6 areas Fabrics, Design Studios, Sourcing, Additionals, Denim & Sportswear and Innovations – whereby the condensed hall layout offered optimal conditions for cross-segment communication and networking.

HOPETIMISM was the seasonal theme of the visionary Trend Forum at FABRIC DAYS – and was literally experienced at FABRIC DAYS:

“I am really happy to meet our most important partners in person thanks to FABRIC DAYS. I can finally feel the spirit that defines our industry again – experience tactile collections as well as gather information and inspirations.”

Michael Seiter, Strellson

“Munich Fabric Start has always been an important date in the year for our team, so it was no question for us to also travel to Munich for FABRIC DAYS. The high quality of the exhibitors really surprised us – and we really like the pleasant atmosphere here.”

Dorothee Schumacher



Of course, safety and hygiene had the highest priority during the implementation of FABRIC DAYS. All visitors, exhibitors and contributors showed full understanding and took the extensive hygiene and safety measures into account with a high degree of naturalness and a positive spirit:

“Especially in these times, we are looking for approaches for positive thinking and new impulses. Therefore, for us as exhibitors for many years, participation in FABRIC DAYS was out of the question. And it has been confirmed: The team has managed to organize a trade fair even under these conditions, which has made personal meetings and business possible again. The hygiene measures, such as maintaining a safe distance and wearing a mouth and nose cover, were implemented perfectly and were also very well accepted by the visitors.”

Piovese Fashion

“It was a very good feeling to participate in a trade fair again and to see our customers in person. Fabrics are tactile products that cannot be completely replaced by digital meetings – therefore we are very grateful for the organization of the fair. We always felt super safe with all the clear hygiene measures. In general, the organizers have really done an excellent job, so that FABRIC DAYS can be seen as an example for other fairs.”

Fusion CPH



The foyer of Hall 4 of the MOC was dedicated to innovative approaches. The proven ReSource Area informed interested visitors about the wide range of sustainable fabrics and additionals. Right next to ReSource, SUSTAINABLE INNOVATIONS curator Simon Angel presented futuristic projects: “From Trash to Treasure” by Youyang Song, “Living Materials” by Iris Bekkers, “Solar Self” by Pauline van Dongen and “Perfect Imperfection” by Studio Mend.



With the hygiene and safety measures implemented at FABRIC DAYS, we have created a good basis for planning the upcoming trade fairs. Building on this, our team is now looking ahead and starting with the planning for the next fairs:



Spring.Summer 22

8 & 9 December 2020



Spring.Summer 22

26 – 28 January 2021

We are looking forward to your next visit in Munich!

A Safe Visit at FABRIC DAYS Thanks To Extensive Hygiene Measures

Your safe visit at FABRIC DAYS thanks to extensive hygiene- and safety measures


“Back to Business” will be the motto in just a few days at FABRIC DAYS from 1 – 3 September 2020 at the MOC, Munich. What can you expect there? New material developments, inspiration and important exchange with the industry!

FABRIC DAYS offers you and the industry the right format to return to business: a professional event, a select portfolio and an inspiring trend forum under the seasonal title “HOPETIMISM” for Autumn.Winter 21/22.

“We are well aware of the great responsibility and challenge that comes with organising an event in the current times. In close cooperation with the authorities and Messe München, we have succeeded in implementing a series of measures that go far beyond the local and international protection requirements. So, nothing stands in the way of a professional trade fair visit in a safe environment.”

Frank Junker, Creative Director Munich Fabric Start

Please take a look at the safety and hygiene measures taken in our final hygiene- and safety concept as well as in our regular Covid-19 updates on the FABRIC DAYS homepage. In the FAQ on hygiene and safety, we answer all your possible questions based on the hygiene concept for trade fairs of the Bavarian state government. On site, suitable media and specially trained personnel will inform you about the hygiene rules.

Our extensive measures for your safety

  • Minimum distance: In general, the minimum distance of 1.5m to other persons must be maintained, which is made possible by floor markings, appropriate aisle widths and guided directions.
  • Mouth and nose cover: In general, the obligation to wear a mouth and nose cover applies to all persons throughout the entire interior area of the trade fair. This does not include tables in separate catering areas and cafés as well as the outdoor area, provided that the minimum distance can be maintained.
  • Hand hygiene: Please do not shake hands. A high density of disinfection, hand washing and hygiene facilities are provided.
  • Disinfection of work surfaces: Exhibitors regularly disinfect the work surfaces within their own stand areas. The event organiser is responsible for the regular cleaning and disinfection of contact surfaces outside of stand areas as well as ensuring continuous fresh air circulation.
  • Minimised contact points: Thanks to the restriction of the exhibition space to the easily accessible Halls 1 – 4 on the ground floor of the MOC, the switch to purely digital ticketing and the controlled access of only professional industry professionals, contact points are minimised and crowding are avoided.
  • Access restrictions: Trade fair visitors, exhibitors and participants who have had contact with positively tested COVID-19 patients in the last 14 days, who are infected with COVID-19 or who show the known COVID-19 symptoms, are kindly asked to take their responsibility and stay away from the show. This also applies to persons who are under domestic quarantine. Persons with symptoms of illness will not be granted access to the fair.

No restrictions on visitor numbers expected

For FABRIC DAYS, there is a maximum number of people who may stay on exhibition grounds for the event. However, with the planned hall layout, we will not exceed these specified guidelines. Therefore, no restrictions on visitor numbers are to be expected.

Due to the general obligation to wear a mouth and nose cover, there are no restrictions on the maximum number of people per stand. However, the 1.5m distance rule applies. Thanks to these guidelines, there are no restricted time slots for your visit – you can arrange your visit to the fair on all three days of FABRIC DAYS individually.

“We are very grateful for the trust that we have received from both exhibitors and visitors. By organising FABRIC DAYS, we would like to set an example and offer the industry a trade fair that will be the first event of its kind on this scale. Cooperation is needed now, only together can the industry prove itself in these extraordinary times. We invite you to discover the latest material developments during FABRIC DAYS and look forward to seeing you again in Munich.”

Sebastian Klinder, Managing Director Munich Fabric Start

Our recommendations for your trade fair visit

Use the CORONA-WARN-APP of the German government during your stay in Germany. The Corona Warn-App helps to determine whether you have come into contact with an infected person and whether there is a risk of infection. In this way, chains of infection can be interrupted more quickly. Download and use of the app is completely voluntary. It is available free of charge in the App Store and can be downloaded from Google Play.

Please make sure you stay informed about the current Covid-19 status in Germany on the homepages of the Bavarian government (only in German), the Federal Ministry of Health (in English) and the Robert Koch Institute: | |

Specific information on the general hygiene concept for trade fairs can be found in this announcement of the Bavarian State Ministries (only in German):





1 SEPTEMBER 2020 · 9.30 AM – 6.30 PM
2 SEPTEMBER 2020 · 9.30 AM – 6.30 PM
3 SEPTEMBER 2020 · 9.30 AM – 6.00 PM



MOC Munich | Halls 1 – 4 Ground floor
Lilienthalallee 40
D – 80939 Munich

Hopetimism – What FABRIC DAYS Stand For


This year demands the highest flexibility and creativity from the whole fashion and textile industry. As a long standing partner of the industry, we have taken up the challenge to offer a creative environment for efficient work and inspiration also this season, adapted to the new circumstances: The focussed business trade fair FABRIC DAYS.

FABRIC DAYS take place from 1 – 3 September 2020 at the MOC in Munich. In the four fully booked halls on the ground floor of the MOC, around 300 German and European exhibitors will present their new developments in 5 segments for Autumn.Winter 21/22 in around 700 collections.

Visitors get the chance to meet their suppliers and partners in person again at FABRIC DAYS and use the three fair days in Munich for their collection design, exchange and inspiration. As well as the select, trend setting portfolio, FABRIC DAYS will also offer a meaningful trend forum following the seasonal theme “HOPETIMISM”.


HOPETIMISM represents a new zeitgeist in the textile and fashion industry.

A spirit which embraces hidden feelings, visionary thoughts, progressive and pragmatic action and new realities.

HOPETIMISM combines personal and global hope with individual and holistic optimism: A title for the present as well as the future which carries both strength and softness.


Get inspired by our HOPETIMISM TREND FORECAST – Order the booklet now!

Discover the 5 HOPETIMISM trend themes and colours in a new format adapted to the changed circumstances. The TREND FORECAST booklet combines a mix of fashion trends, sustainability and innovation with impressions from art, culture, architecture and design.


This HOPETIMISM spirit can only be pursued together: in the cooperation of our exhibitors, visitors and us, the organisers of FABRIC DAYS. Among the list of confirmed and “hopetimistic” exhibitors are many international premium suppliers, who will showcase a broad product range. Thanks to established partnerships with leading textile agencies such as Berner & Sohn, Max Müller, LOOMseven and Püttmann, many collections from European manufacturers will be shown exclusively at FABRIC DAYS this season.

The participating Fabric manufacturers include for example Lisa, Yünsa, Henitex and Davaris. In the Additionals area, Peter Büdel, Shindo and Varcotex will present their latest developments alongside others. Lica Design Studio, Circleline and Design Studio Fluxus are three of the exhibiting Design Studios. Lagoon, United 3 Fashion and Dimis Fashion Group are part of the Sourcing Area. For Denim & Sportswear, Tejidos Royo, Verlcorex, Van Delden and Bossa showcase their latest developments. Trend setting innovations are presented by Blue, House of U and Smart Fiber.

Save your personal eTicket for the first textile trade fair after lockdown: FABRIC DAYS! We are already looking forward to welcoming the industry to the MOC Munich from 1 – 3 September 2020.




Two weeks ago, MUNICH FABRIC START from 1 – 3 September 2020 as the first trade fair for the textile industry after the Covid-19 lockdown was confirmed – taking into account the applicable safety and hygiene measures. With the move to the large interim location of Messe München-Riem and the exhibitor registrations of 650 suppliers received at the beginning of June, it was possible to implement this challenging plan despite the short time available.

We have been working flat out to organise a trade fair at the well-known level and thus offer the industry a perspective.

Unfortunately, despite all our efforts, we are now forced to cancel MUNICH FABRIC START and BLUEZONE from 01 – 03 September 2020 due to several reasons related to the pandemic.

This hard decision is mainly based on the ongoing travel restrictions in and outside of Europe which is causing great planning uncertainty for companies and has led to cancellations by international exhibitors who had previously confirmed their participation. These issues make it impossible for us to realize this trade fair in the previously announced and well-known form.


In order to still offer our loyal exhibitors a perspective, we are now organising an alternative business event that concentrates on the essentials in the same time frame: FABRIC DAYS.


”Despite all our efforts we now had to make the difficult but unavoidable decision to cancel MUNICH FABRIC START and BLUEZONE from 1 – 3 September 2020 due to the continuing travel restrictions and further exhibitor cancellations as a result. Our priority now is to offer a special format to those exhibitors and agencies who are willing and able to present their new products on this date. With FABRIC DAYS, we offer a business focused event in Munich that concentrates on the essentials and enables the industry to work efficiently under the new conditions.”

Sebastian Klinder, Managing Director MUNICH FABRIC START

We are encouraged by the commitment, support and cooperation of a large group of exhibitors and long-standing partners who, despite the difficult situation, remain registered and have confirmed their participation in the fair.

As a partner to the industry, it is part of our philosophy to now offer a trade fair to the exhibitors and agencies who want to keep this appointment and definitely want to exhibit in Munich. FABRIC DAYS is a special event format for a limited number of exhibitors in four halls of the MOC, taking into account the applicable safety and hygiene measures.

FABRIC DAYS from 1 – 3 September 2020 in Munich presents a business focused format which is reduced to the essentials and designed to stabilise and support the industry in the return to business. Thus, the MUNICH FABRIC START team will continue to pursue the goal of providing the industry with a valuable and positive impulse.

You will find all information about the event on the FABRIC DAYS homepage here. 

FABRIC DAYS Autumn.Winter 21/22: 1 – 3 September 2020
VIEW PREMIUM SELECITON Spring.Summer 22: 8 – 9 December 2020
MUNICH FABRIC START Spring.Summer 22: 26 – 28 January 2021

We’d Love To Host You Again Soon

As a partner of the industry, we would like to offer you a perspective and provide a platform with optimal conditions as quickly as possible. We hope to see everyone in Munich again soon. We are currently doing everything we can in order to achieve this.

And when we say “we”, we mean the strong community of all our lovely exhibiting brands and manufacturers, the inspiring visitors coming from around the globe and the whole team of ours. Stay strong and above all healthy – it is only together that we can master this challenge.

Understanding Sustainable Manufacturing: Our Icon System


23. April 2020

Introduced for the first time at the latest edition of Munich Fabric Start in February 2020, our icon guidance system became a welcomed and essential tool for the professionals visiting our trend forums. Saving time and streamlining the search process, our guidance system has been developed to accompany trend forum fabrics, trims and products to quickly and clearly communicate sustainable properties and technical functions. The response to this system has been hugely positive, based on feedback received at the show.

Take a look at the system in action at our trend forums:

Each of the 44 icons indicates a specific characteristic related to the sustainability or performance of the respective product. With the help of these icons, manufacturers can highlight the added value of their products and at the same time make it easier for interested buyers to navigate through the increasingly vast range of products on offer.

With our new icon guidance system, we are highlighting the interface between contemporary aesthetics and invisible but important advanced product features. In doing so, we see MUNICH FABRIC START neither as a certification body nor an audit agency – for the given classification, we rely on the information and honesty of the respective supplier of the corresponding samples. We are thus taking an important step towards information, transparency and responsible action in the interest of the industry.
Jo Baumgartner, Fabrics & Trends MUNICH FABRIC START

In this sense, all specific properties such as eco-labels, social standards, performance indicators, limit values, chemical ingredients, etc. must be verified again with the respective provider.

Fashion Revolution at Munich Fabric Start


22. April 2020

Since Fashion Revolution started, consumers, activists, brands and businesses have used their voices to demand change from the fashion industry to ensure fashion is made in a safe, clean and fair way. In our position as an industry platform we are able to convey the significance of this movement to our community of fashion professionals but also to our global network of manufacturers and suppliers operating in the textile and fashion industry.

At previous editions of our shows we reached out to our exhibitors to get involved in the viral movement #WHOMADEMYCLOTHES and send us photographs of their team responding to the question ‘Who Made My Fabrics, Trims, Prints and Denim?’. Displaying these in our busy trend and entrance areas helps send a powerful message to our audience and communities that these businesses are prepared and willing to support this Fashion Revolution movement leading to greater transparency and traceability throughout the supply chain, from fiber all the way to the end consumer.

Sustainability in the textile and fashion industry is hugely multifaceted therefore the aim at our events is not only to provide a platform to promote new sustainable technology, material and fibre innovation but also to provide the necessary resources and educational tools to encourage and support the growth of sustainable processes and practices. Find out how we are creating future with KEYHOUSE, our hub for innovation at Munich Fabric Start.

The response at our shows has been overwhelmingly positive and exhibitor involvement has been a great success which we hope will continue to grow season after season. Once again, #WHOMADEMYCLOTHES will be featured in the trend areas and entrance ways at the upcoming MUNICH FABRIC START and BLUEZONE shows in September 2020. Read the latest news on our event planning during these times of Covid-19, here.

Fashion Revolution Week 2020 will shine a light on the steps needed to bring about revolutionary change at this pivotal point in the history of the fashion industry. Now, more than ever before, the industry is coming under increasing scrutiny and millions of people around the world are expected to participate in Fashion Revolution Week as it moves online.  Find out how you can get involved now.

How Automation Will Change The Fashion Industry



In the February edition of Keyhouse at MUNICH FABRIC START, Sabine Kühnl, Editor-in-Chief at Sportswear International, hosted a panel about “Don’t be afraid of robots! How automation will change the fashion industry”. Five leading experts offered their unique insights into automation, digitalization and localization – which are currently some of the key trends driving the global fashion market.

With Ebru Ozaydin (Artistic Milliners), Jon Zornow (founder of Sewbo), Dr David Schmelzeisen (Research Associate of ITA, RWTH Aachen), Dr. Thomas Fischer (Head of Research at ITF Denkendorf) and Benjamin Baumann (Project Manager at Kuka).

Sportswear International Talk, February 5th 2020 at Keyhouse, Munich Fabric Start

Don’t be afraid of robots! How automation will change the fashion industry
As we move closer towards a fashion system which resembles Industry 4.0, the five experts offered their insights into our current status and the role of automation, digitalization and localization.

Are we operating in times of Industry 4.0?
In terms of the classic, mass production of our fashion systems, our panellists agreed we are not fully digitized yet. Where Industry 4.0 is concerned, it has a lot to do with digitization and digital product development and simply the necessary steps have not been integrated throughout all areas of the production chain. Fischer estimates the progress among the various fragments of the fashion industry only reaches a maximum of 50%, with Baumann also suggesting that if we break down the many subtopics, we are making greater progress in some areas than others.

What then is the greatest challenge facing our industry?
Industry 4.0 relies on the exchange and sharing of data, which is currently still a problem for our fashion industry which is greatly fragmented. Where progress is often stunted due to manufacturers working conservatively instead of as part of a community which makes sharing and accessing data difficult. Collecting and processing data at all stages plays a vital role for Ozaydin, in order to bring more information about the production into the hands of the end consumer. With greater investment in automation technology, linking systems together in this way Zornow elaborates will make data sharing infinitely more efficient and available.

Is there a role textiles can play as part of Industry 4.0?
Textiles can be distinguished as part of the network where clothes can play an essential role in communication with its environment and the wearer. Through various integrated CPS’s (Cyber Physical Systems) such as sensors and antennas, textiles can become extremely useful materials for Industry 4.0 as well as a lot of other sectors. We explored this topic in greater detail with The Nurture Room project by fashion technology expert Pauline van Dongen also at the Keyhouse.

Will there always be a place for humans in fashion and textile manufacturing?
Through greater collaborative efforts and research into digitization, it will be possible to drive down the initial costs of automation which would lead to increased investments into automating processes. However, these will be non-value adding tasks and currently cannot replace the labour-intensive processes carried out by human beings. Schmelzeisen typically advises that 40% of production should be digitised but views the future of robots in the fashion industry as a collaborative relationship, where robots are brought in to assist workers and provide relief in difficult or strenuous tasks. Repetitive or mundane processes can be out sourced while increasing focus on value adding tasks only achieved by humans. There will be more jobs which evolve are suited to the human nature, their creativity and craftsmanship also in the development and management of these processes.

What is the role of localization in this new fashion system?
With global trends indicating that labour costs are set to increase in the conventionally ‘cheaper’ countries, this could make the higher investment costs of automation technology more feasible. At the same time, from a sustainability point of view, there will be an increase in companies operating regionally where materials can be processed and recycled locally. With solutions such as nearshoring, micro factories and smaller production centres offering attractive alternatives in times of political and environmental uncertainty. Also offering a solution to the high demand for personalisation and bespoke design services at the point of manufacturing, leading to the invention of new, customised technology and automated processes scaled to these new production processes. “Everything that can be digitized will be and everything that can be digitized can be personalised.” – Dr Thomas Fischer

Want to know more? Watch the full discussion now available on our YouTube channel.

A Message From Us

During this difficult and uncertain phase, the thoughts and sympathy of the entire MUNICH FABRIC START team are especially with people who live in countries without a functioning healthcare system or facing evacuation. We are aware of the impact on the global textile industry and see the great challenges our industry has to face.

As trade fair organisers, the current situation also prevents the heart of our business: bringing together people and exchanging information in the industry. We are aware of the great importance and relevance of our trade fair for manufacturers and fashion companies.

In this situation, the next meeting and exchange of ideas will become incredibly important. We want to set an example by offering a perspective and providing the textile industry a platform with optimal conditions as soon as possible. To achieve this, we remain flexible in our actions and are prepared to respond to any future developments. We are currently organising the next fair as usual and are working at full capacity to ensure that MUNICH FABRIC START in September 2020 can take place on the planned date.

The current time of isolation and social distancing affects all players in the industry which is why coming together at the fair will be immensely valuable. This is confirmed by the usual high number of registrations and positive feedback we are currently receiving. BLUEZONE is already fully booked for September 2020 and we are stunned by the great amount of trust and loyalty placed in us.

At this point in time, it is still too early to make a final statement on the execution of the trade fair. Should there be any changes, we will of course inform you as soon as possible. We are in close contact with other trade fair organizers and rely on the findings of experts and political decisions, without our own interpretations or statements on the current social and political issues.

There are still several months until our trade fair date – valuable time which can be decisive. For the moment, it means waiting for developments in the next few weeks and making decisions on this basis. At this point, we also try to put ourselves in the position of the exhibitors and visitors to find solutions which are best for all parties involved. To this end, we are currently examining various scenarios with which we can react flexibly and in a solution-oriented manner to any changes in government guidelines for events.

We look forward to hopefully welcoming you in Munich soon again. As usual, please don’t hesitate to contact us. In this special time, dialogue is particularly important to us.

Stay healthy!