Design Studios

Cartoon - WEAR YOUR OPTIMISM

WEAR YOUR OPTIMISM

The new CARTOON collection as a fashionable journey around the world

20. January 2026

Fashion can’t change the world – but it can lift our spirits in seconds and give us strength. This is precisely the idea behind Cartoon. With its new collection, the brand invites women to wear fashion as an expression of joie de vivre, individuality, and optimism. WEAR YOUR OPTIMISM is more than just a slogan – it’s an attitude.

Inspiration from around the world

The new collection is a fashionable bucket list of special places – each destination tells its own story and translates its character into fashion. Places inspire with their colors, vibes, and lifestyle. Cartoon picks up on precisely these impressions and transforms them into wearable looks with personality.

London & Cornwall kick off the journey with urban coolness: leopard prints meet color blocking, bold tones meet modern cuts.

The journey continues to Provence and Paris, where feminine lightness takes center stage. Delicate shades blend with bold highlights, stripes meet effortless Parisian elegance.

Summery prints and fresh colors dominate on the Amalfi Coast. Inspired by lemon groves and the incomparable dolce far niente feeling, looks are created that immediately evoke a holiday mood.

The stopover in Dubai brings sandy shades, airy fabrics, and clean lines. Comfort and elegance go hand in hand here—ideal for warm days.

Cape Town rounds off the collection: urban cool meets nature. Relaxed, modern silhouettes reflect a casual lifestyle and show how versatile the Cartoon collection is.

Embark on this fashionable journey and discover the new Cartoon collection at our store. Be inspired, mix and match to your heart’s content, and wear optimism – every day, for every occasion.

Discover the new collection
WEAR YOUR OPTIMISM.

The MUNICH FABRIC START team is delighted about the long-standing cooperation with CARTOON and would like to thank them once again for equipping our team with beautiful outfits!



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BIOTEXFUTURE: How to Make Textiles from Fossils

BIOTEXFUTURE: How to Make Textiles from Fossils

30. August 2025

One of fashion’s biggest contradictions is that it relies on fossil fuels. Polyester, nylon, and acrylic make up most of the world’s fibres, which means that most clothes today start out as crude oil. adidas and RWTH Aachen University are leading the German project BIOTEXFUTURE, which wants to end that dependence.

The program is a group of businesses and universities working together to find scalable, bio-based alternatives. It is funded by the Federal Ministry of Education and Research. Part of the SUSTAINABLE INNOVATIONS forum at Munich Fabric start, three main projects will be featured:

  • CircWool: a process that uses a solvent to restore wool fibres without lowering their quality.
  • BioPETex: a bio-based polyester that works just as well as regular PET.
  • BioCushion: a type of spacer fabric that can be recycled and used in shoes and clothes. It is both strong and circular.

These projects are not meant to be one-time tests; they are meant to be useful in the real world. Adding them to the forum ties speculative design ideas to a long history of applied science. It reminds us that we need both creativity and infrastructure to make the switch to sustainable textiles.

BioCushion

BioPEtex

BioPEtex

BioPEtex

CircWool

BIOTEXFUTURE is holding the right vision to transform the textile value chain.
adidas Future Team

The message is clear for fashion and textiles: greenwashing can’t hide the fact that we depend on oil. We need to change the way things are built, and bio-based fibres are a big part of that. The good news is that the technology is available, partnerships are forming, and interest is growing.

Petrochemistry has defined textiles for the last 100 years. But projects like BIOTEXFUTURE show that a new era is coming, one where performance, style, and scale are no longer tied to oil but to renewable innovation.

CircWool

CircWool

CircWool

Visit BIOTEXFUTURE H2 | SI

BIOTEXFUTURE


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DESIGN STUDIOS - SPRING.SUMMER 25 I

DESIGN STUDIOS

14. March 2024

The DESIGN STUDIOS area offers creative input, progressive ideas and new designs.

In Studio 1 DS (firstfloor), textile designers and trend agencies from all over the world show their fabric designs and latest developments for prints and patterns.

Some exhibitors in this area are:

AQUI DESIGN | BERNINI STUDIO | FUSION CPH

AQUI DESIGN

AQUI DESIGN presents the most significant pattern and prints for the upcoming seasons. They offer exclusive pattern and print designs, collection design development, design story for your target group, design in seamless repeated and placed, design with Pantone® colour-system and color story, required size and file format, product design and simulations, Product mockups, bord mockups, trend reports and workshops, brand advice and coaching for future collections.

AQUI DESIGN

BERNINI STUDIO

BERNINI STUDIO’s approach to the Spring/Summer 25 season focuses on a soft, medium saturated colour palette and a more manual look, trying to offer a modern twist on classic motifs. Based in Como, Italy and founded in 1986, Bernini Studio has been since then the point of reference for textile prints on an international level. Bernini Studio offers an array of prints which reflect the latest fashion trends. Its passionate team of designers explores different techniques  to provide customers with a wide choice of original and exclusive designs.

BERNINI STUDIO

FUSION CPH

At FUSION CPH – Scandinavia’s leading Design Studio – fresh new prints have been developed which reflect the newest trends. Their collection is inspired by the latest catwalks, Copenhagen street style and consumer trend reports and their design process often starts by hand, with a focus on hand drawing. The trends they feel strong about are artistic handmade abstracts where their designers can get creative and experiment with brushes, inks and paint. They have also had fun creating distorted and blurred florals with a modern aesthetic. For the spring/summer 25 season the Scandinavian inspired colour palette they are loving is soft camo greens with a warm peach pink pop.

FUSION CPH

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DESIGN STUDIOS - AUTUMN.WINTER 24/25

DESIGN STUDIOS

24. August 2023

The DESIGN STUDIOS area offers creative input, progressive ideas and new designs.

In Studio 1 DS (firstfloor), textile designers and trend agencies from all over the world show their fabric designs and latest developments for prints and patterns.

Some exhibitors in this area are:

COLOURMODE | LICA DESIGN STUDIO | MUSTICSTYLE

COLOURMODE

For the new Autumn Winter 24 Collection, Colourmode showcases a fresh print collection in diverse colour and design applications. From feminine hand painted florals, rich global bohemian designs, to earthy natural textures, their ever-growing collection is trend-driven and colour focused.

COLOURMODE

LICA DESIGN STUDIO

LICA Design Studio likes to present to you its new prints for AW 24/25. The collection is navigated by various trends which depict our ubiquitous feelings, thoughts & needs in society. LICA intends to find words to describe the latter, and, furthermore, invites you to immerse in the most diverse visual interpretations of these trends. Walking – we are putting one step in front of the other. Like we are used to, but perhaps with more awareness (?)

LICA DESIGN STUDIO

MUSTICSTYLE

Musticstyle design studio was established by Patrizia Grinzato after 20 years of experience in the fashion industry, and in the textile designs specifically. The studio gained a strong reputation and success thanks to a passionate art director and to creative designers, who put all their care in realizing original and exclusive designs, both hand-drawn and digitally-made. They are well appreciated for artistic and innovative prints, thanks to their team composed by internal designers as well as freelancer from all over Europe. Come check out their beautiful designs.

MUSTICSTYLE

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DESIGN STUDIOS - SPRING.SUMMER 24

DESIGN STUDIOS

16. May 2023

The DESIGN STUDIOS area offers creative input, progressive ideas and new designs. Here, textile designers and trend agencies from all over the world show their fabric designs and latest developments for prints and patterns.

Some exhibitors in this area are:

LE STUDIO COPENHAGEN | FUSION CPH | CIRCLELINE | LICA DESIGN | DESIGN STUDIO FLUXUS | ZISSER | BERNINI | BUNTASTIC |
ELEONORA CLERICI | BOGGIA DISEGNI | WHITE STUDIO | BUREAUX BO

BOLDDESIGN STUDIO

Creative handmade prints for the fashion industry and home textiles with painting in several techniques and styles: BoldDesign Studio uses gouache, pens, watercolors, dry pastels, create tie-dyes, scientific illustrations and more.

Located in the north of Portugal, in the center of one of the largest clusters of producers, spinners, weavers, printers and garment manufacturers, they make use of design with deep knowledge of production methods, mixing techniques, reinventing what has already been invented and taking advantage of our textile knowledge.

BOLDDESIGN STUDIO

BUNTASTIC DESIGN STUDIO

Buntastic Design Studio welcomes the new season with fluid forms, refreshing green accents and ethnic patterns from Morocco. With watercolor tie dye and wavy forms the studio let us feel the water. Green as a color of hope, harmony and stability won ́t lose its current importance. Tolerance and interest are travelling the world and celebrating the beauty of its diverse cultures.

BUNTASTIC DESIGN STUDIO

BUREAUX BO

For the Spring Summer 24 collection, BUREAUX BO immerses itself in the lightness of bright, cheerful colours combined with blurred textures. Large floral
formats, new interpretations of geometrics and “natural dyes” are the hallmarks of this collection. BUREAUX BO combines years of experience with a strong sense for current trends and innovations.

Located in Düsseldorf we are inspired by a diverse art scene, unusual architecture and diverse cultures. In addition to the seasonal trends, we develop free
and independent prints that are durable due to their timelessness and can be used long term.

BUREAUX BO

FUSION CPH

Fusion CPH is a leading Danish print studio, with over twenty years of experience. We pride ourselves in beautiful craftsmanship, talent from all around the world and delivering our innovative prints with a cool Scandi twist. Our collection is inspired by an analysis of the latest catwalks, street styles and consumer trend reports and our design process often starts by hand, with a focus on hand drawing and painting.

FUSION CPH

LICA DESIGN STUDIO

Lica‘s new versatile print collection for Spring/Summer 24 is based on two poles that form the essence: ‚Superfluity‘ and ‚Understatement. There are various reasons to find joy in the opulence of colors and shapes: It dresses you in self-confidence during uncertain times. And, it might make you question what is real, as the natural and virtual worlds blend. The diametrically opposed ‘Understatement’ finds peace in the reduction of color and the disappearance of form. It looks for nothing less than the essence of harmony. Solitude can be defined as a luxury.

LICA DESIGN STUDIO

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Vifrex Studio - Experts in Fabrics Design and Production from Barcelona

Vifrex Studio - Experts in Fabrics Design and Production
from Barcelona

An interview with Luigi Maria Cialdini, VIFREX STUDIO

23. August 2022

This season we are profiling some of the exhibitors showcasing at MUNICH FABRIC START 2022. We are excited to present you VIFREX STUDIO.

With years of professional experience in the textile sector and the main Spanish retail group, Joan Vilalta founded VIFREX STUDIO in 2017. Located in Barcelona and Istanbul, the company covered all the needs from design, commercial area, planning and quality control, expanding to the vertical production of garments.

Known for the design, production and sale of fabrics, we decided to take a moment with Luigi Maria Cialdini of VIFREX STUDIO to discuss the company’s drive, challenges and newest developments.

You are specialists in textile design; what services does VIFREX Studio offer? 

We are a team of fabrics designers and textile engineering. We provide our customers with a personal fabric designer that can help and assist in all the developments, proposing trends and mood boards for their needs.

What would you say your strengths are?

Quick development process starting from trends, colours, and base qualities proposals.

When it comes to sustainability, can you elaborate on your green strategies so far?

All our items meet the highest sustainable standards. We possess all the certifications like OCS, GRS, BCI, and CARE FOR WATER. More than 90% of our last year’s productions were sustainable.

You have a garment production base in Turkey; what do you do differently? 

We assist our customers in the entire development process. We can produce for any size Brand, from the big retail chains to the slow fashion brands.

SLCP audited your fabric, and you are JOIN LIFE certified; how important do you think certification is in the Textile industry?

More than 90% of our last year’s productions were sustainable, and Join Life. We believe that the textile industry needs to be committed to the highest social value to improve the earth’s condition.

How important is it to be unique yet still have a recognizable factor in your work?

Being unique and quirky is the key to this business s success. We continually experiment with new colours, bases, and constructions to look attractive. The creative part is where we invest most of our time and effort. We are surrounded by a team of experienced designers always aiming for the newest and best product construction/combinations. Our motto is: YOU ARE THE REASON WE CREATE FABRICS.

Did you face challenges during the pandemic? And how did you deal with them?

We had a lot of time to think and reshape our business model. We concluded that being unique and attractive is the key.

Luigi Maria Cialdini – VIFREX STUDIO

Is it hard to stay innovative?

Not at all; innovation and creation have always been our goals since we started in 2016. Without breaking boundaries, our day-to-day job will be useless.

How do you walk the line between being unique and having commercial appeal?

This could be the tricky part of our business model, but our team of engineers is constantly building new bases and constructions to be commercial and attractive.

What’s next for VIFREX Studio? What direction do you see your company taking in the coming years?

We are about to launch Vifrex Atelier. Our garment studio design centre. We will assist our customers in the development process. Form Fabric to garments.

Come along and meet the VIFREX Studio team at Hall S1 Stand E106.

MUNICH FABRIC START will be taking place from 30st August 2022 until the 1st September 2022.

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VIEW Premium Selection celebrates its comeback

VIEW Premium Selection celebrates a comeback: physical, universal & international as never before

6. April 2022

We are very pleased to finally be able to invite you again to our VIEW Premium Selection in Munich’s MVG Museum on 21 & 22 June 2022. Our exclusive preview textile trade show is coming back with full power – fully booked and more international than ever!

The preview textile trade show stands for the latest developments, first colour and material trends and the presentation of a selected, high-quality product portfolio in a uniquely personal and professional atmosphere. However, this season is about much more, as our Managing Director Sebastian Klinder points out:

“It’s not only an incredible feeling for us as organizers, but also a very good sign for the industry: Our VIEW is coming back with full power – fully booked and more international than ever. We are proud that the leading agencies, textile and accessories manufacturers as well as premium weavers are reviving the well-known and beloved VIEW summer spirit together with us. The visitors of the European premium ready-to-wear can therefore expect an incomparable mix of business platform, trend pool and physical reunion with long-standing partner companies.”

– Sebastian Klinder, Managing Director MUNICH FABRIC START

Around 250 new collections for Autumn.Winter 23/24 will be presented at VIEW in the areas of FABRICS, ADDITIONALS, DESIGN STUDIOS as well as DENIM and SPORTSWEAR. The internationality of this year’s exhibitors deserves special mention since in addition to Germany, Italy and Turkey, they also come from France, England, Greece, Spain, Denmark, Hong Kong, China and Japan.

The list of well-known exhibitors is impressive: In addition to Bellandi, Dynamo, E. Miroglio, Lisa Spa, Manteco, Max Müller, Agentur Püttmann, Set and Tejidos Royo, numerous other agencies and manufacturers will be on site.

 

Exhibiting for the first time at VIEW will be suppliers such as We Nordic, Knopf und Knopf, Le Studio Copenhagen, Thermore and Kipas.

“We as Manteco are honored to join VIEW Premium Selection once again by showcasing a vast array of high-quality fabrics and jerseys as well as important projects like our B2B and B2C circular economy projects. It is very important for our company to take part in this fair as it is a great chance to share information and inspire brands with our new developments.”

– Marco Mantellassi, Manteco spa

“We are exhibiting at Munich Fabric Start for several years already and have always been very pleased about our participation and the outcome. At VIEW, we now look forward to meeting our existing customers as well as new potential partners in a different set-up. We look forward to the opportunity to present our new developments in a more private atmosphere with less time pressure. We also hope to be able to get a little closer to other exhibitors to evaluate the opportunity for new collaborative relationships which we can follow up on at Munich Fabric Start in autumn 2022.”

– Charlotte Bøgegren, We Nordic Label Studios LTD

You can now get an overview of the current list of exhibitors and collections in our VIEW Brand Search and you are also welcome to take a look at the first version of the VIEW Hall Plan.

The Show Details

VIEW Opening Hours

Tuesday, 21/06/22:
9:30AM – 6:30PM

Wednesday, 22/06/22
9:30AM – 5:00PM

VIEW Location

MVG Museum

Ständlerstraße 20

81549 Munich
Germany

Next Shows

MUNICH FABRIC START
30/08 – 01/09/22

BLUEZONE
30/08 – 31/08

We can’t wait to welcome you there!

—————————————————————-

VIEW Premium Selection

21 – 22/06/2022

www.viewmunich.com

MUNICH FABRIC START

30/08 – 01/09/2022

www.munichfabricstart.com

BLUEZONE

30/08 – 31/08/2022

www.bluezone.show

DESIGN STUDIOS' Spring.Summer 23 gets flowery and loud

The prints for Spring.Summer 23? Colorful, loud and flowery!

DESIGN STUDIOS Spring.Summer 23 #1

4. January 2022

Although MUNICH FABRIC START and BLUEZONE in the end of January can’t be realised anymore, we want to give our beloved exhibitors and long-term partners the chance to present their collections for Spring.Summer 23. We are going to present some of the most inspiring developments, prints and innovations in all our areas: FABRICS, ADDITIONALS, BLUEZONE, DESIGN STUDIOS, SOURCING & KEYHOUSE.

And today, we are starting with the colorful, flowery and loud collections of our DESIGN STUDIOS.


BUREAUX BO - Design Studio

For Spring.Summer 23, BUREAUX BO – Design Studio offers an energetic, colorful and dynamic collection that makes you feel future optimism. It’s time to enjoy timeless geometry with unique color combinations, feel the beautiful imperfection of hand-painted flowers or explore the refreshing and playful tropical world.

1st trend: timeless but stylish – Graphic simplicity and abstract prints with vibrant color combinations give optimism for the future of feel-good fashion.

2nd trend: beautifully imperfect – Get inspired by the imperfect shapes of our large selection of hand-painted flowers and organic shapes. Let’s be natural artists!

3rd trend: refreshing and playful – These cheerful tropical prints add a splash of color to the collection. Let’s be brave again!


DG Print Mosaidis

The DG Print Mosaidis Spring.Summer 23 collection has been inspired by the explosive desires for colors and printings, trying to influence women’s vibes and give them the boost to express themselves by getting in a sunny, enthusiastic mood.

dgprint.gr


LICA Design Studio

With the Spring.Summer 23 collection, LICA takes you on vacation, to sunny places and glowing sea-depths. The light in the North is different, they say. From the beach you look onto the sea and search for the horizon. But the sky and sea merge into one. You are wrapped in stillness. Enjoy the summer to the fullest with the new LICA summer 23 collection.



High-Quality Fabrics Portfolio at FABRIC DAYS

Experience fabrics in real life again: see and feel the unique fall, the weight, the colour intensity of the print and special characteristics. This is exactly what a physical textile fair is all about – in addition to the important personal contacts with manufacturers and other industry insiders and the wealth of inspiration and information, of course.

At FABRIC DAYS from 1 – 3 September 2020 at the MOC Munich you will have the chance to experience and source the innovations of 300 exhibitors. Discover here some of the exhibitors of the FABRICS, SOURCING and DESIGN STUDIOS Area:

FABRICS

AKÜRÜN TEXTILE A.S. – H2 | D 01

Akürün Textile A.S. used its time during lockdown wisely. Taking into account global issues around sustainability, the Turkish brand offers a wide range of innovative woven fabric solutions and expanded their certified range by prioritizing sustainability. The colours and patterns of the new season will feature the following new certificates: BCI, GOTS, OCS, GRS & RCS.

ARULA GMBH – H2 | D 15

Arula GmbH are specialist in high-quality knitted fabrics with a focus on sustainability! The sustainability program of the Austrian brand features fine knitwear made of Tencel® Lyocell, Micromodal, cotton or corn fibres – with or without elastic components & now with compostable elaspan! For the Autumn.Winter 21/22 season, the range is supplemented by shimmering hemp and linen in earthly shades.

HEMMERS ITEX – H2 | A 09

The new Autumn.Winter 21/22 collection from Hemmers Itex focuses on new qualities and trendy colour accents. In addition to mustard, terra and petrol, warm berry tones also dominate the designs and thus reflect the colour world of winter. Warm coat fabrics, pleated skirt qualities and velvet form a fashionable quality and variety. In addition, prints, fabrics and winter knitwear can be found in the collection.

KBC FASHION – H3 | B 04

KBC Fashion focuses on sustainability and creative qualities in Autumn.Winter 21/22. Minimalism meets retro vibes with exciting colour combinations. Hand painted, photographic and paisley designs contrast with graphics. The qualities offered include silk blends, viscose and polyester to cotton, recycled and environmentally friendly blends. The German company is also launching a cocktail wear collection this season.

INNOTEX MERKEL & RAU GMBH – H2 | D 12

InnoTex offers a GOTS certified multifaceted collection for the Autumn.Winter 21/22 season. Graphic prints with modern overlays, shadow effects and exciting surface compositions play important roles. The theme Nature is reflected in natural surface structures and motifs from flora and fauna. Both cold and warm colour combinations are given a pleasantly warm character for the cold winter days thanks to roughened and sanded basic goods. Flower prints on dark backgrounds printed on flowing viscose satin and silk chiffon perfectly match the new Dark Romance trend. Marbled prints allow for a luxurious and individual look in elegant colour schemes. Bohemian prints with dark contrasting tones are also suitable for the winter season, both as an all over motif and as a patchwork print.

LEADFORD & LOGAN – H2 | B 06

Leadford & Logan is an Italian leader in exporting high fashion fabrics like plain wool, silk, silk blends, prints, velvets and embroideries. The Autumn.Winter 21/22 collection presents a mix of plain fabrics (100% wool, silk, polyesters) and printed qualities. Fabric blends including silk satin or silk Mikado mix and a new wool satin are printed with exclusive colours and designs.

PONGEES LIMITED – H2 | C 19

Luxury silk specialist Pongees has launched a new website to make it even easier for designers to select and place their orders. Whether you choose to buy direct or online from the stock items, the minimum order remains at 1m.

“While nothing beats the actual opportunity to feel a fabric, look at how it drapes and easily compare one weight with another, we endeavour to be well-placed to present the collection as best we can using technology with videos and virtual meetings. This will most certainly be of major importance over the coming months,” explains managing director Nick Moore. He adds: “We are continuing to invest in the future, but with the flexibility to adapt the business to meet what will be a changing world of how fabrics are sourced by ourselves and our customers. We are currently enjoying testing new ideas and continuing to search for new supplies so we can improve our offer to customers.”

SEIDRA – H3 | E 10

The Autumn.Winter 21/22 collection at Seidra remains true to its quality standards in weaving and knitting with the highest quality wool with a focus on Sustainability. In addition to pure wool articles, Seidra also focusses on new developments in the area of cotton-wool and linen-wool blends. The exclusive developments with the wide range of colours can be used in the fashion sector as well as in traditional costume fashion.

SUNDAGTEX – H4 | D 12

The textile agency SundagTex will present various highlights, among them is the new colourful, GOTS certified cotton and wool collection from Sintopel. The motifs in the collection range from natural motifs to lurex effects and modern graphics. SundagTex will also be showing GOTS certified high-quality felt and wool from Textilveredlung Keller, which are knitted and finished in Germany. GOTS certified voluminous-light wool fleece from the Italian company Sidoti will be shown as well as organic embroideries and embroidered Guipure lace in GOTS certified qualities from Modespitze Plauen.

DESIGN STUDIOS

PRIMUS PATTERN – H3 | B 18

The Autumn.Winter 21/22 collection at Primus Pattern, gently ranges from mindfulness and durability to elegance and radiant expression. In terms of colour, the collection for the coming season is balanced in the lively shades of nature, such as deep blue, dark cadmium green, washed out black and sublime mud nuances. Accents are set by a lively apricot, matt copper to daring outliers such as an intense tango red or concentrated fruit tones. Formally, the new prints oscillate between noble retro ideas, structured imitations of nature and timeless geometric approaches. For a feeling of security and courage, all new textile designs have been developed with care and attention in these fragile times.

ZISSER TEXTILE DESIGN – H3 | D 17

Nature is the starting point for the Autumn.Winter 21/22 novelties of Zisser Textile Design. Falling leaves, peaceful blues of the sky and natural, neutral shades… Let’s walk deeper into the forest and find its mystery! The animal kingdom is surrounded by the abundance of plants, flowers, trees. The best patterns are made swiftly by the movement of the winds, which creates geometrical shapes and unique compositions. The autumn and winter colour palette touches dramatic, with deep tones but also immersing itself in natural soft colours and introducing groups of lighter or muted colours. The range of prints from the Zisser Textile Design collection is diverse and vivid in their expression. Their designers experiment with new media, tested various brushes and are experienced with dyeing and colouring techniques. Zisser’s prints always stand for uniqueness and boldness.

SOURCING

D&Y EUROPE UG – H1 | E 04

D&Y Europe, the international enterprise for textile manufacturing and sales, denim fabric, woolen fabrics and woven garments for men, follows the motto “You are the roles you play” in its Autumn.Winter 21/22 collection. The first role is “Business – you are what you wear!” featuring classic suits, shirts and coats in elegant fabrics and colours. The second role is the “Commuter, a communication master with exclusive outfits”. These outfits include casual combinations in lighter colours, subtle patterns and unusual fabrics, but also very chic and modern suits. The third role is “Casual and respectful, but never random” with effortless leisure combinations: Cargo pants, chinos, t-shirts and oversized shirts in urban styles and natural colours.

UNION 3 FASHION S.A.  – H1 | E 01

Union 3’s Autumn.Winter 21/22 collection reflects the latest fashion trends: sustainability, new textures, athleisure details and a modern interpretation of nostalgic trends. The colours of the collection are rich and deep. Oriental blue, merlot red and deep violet is combined with sporty moss green, lilac and spiced coral. The new fabric developments are multidimensional with rich textures and feature double-face, knitted jacquards and sporty rib knits.


MUNICH FABRIC START – A Paradigm Shift Towards Holistic Sustainability

A new level of sustainability, digitalisation, transparency, a growing need for information and the desire to inspire
– that’s what the Spring.Summer 21 season stands for.

The awareness of a new ecology has become one of the strongest social movements. It challenges us to rethink, to take responsibility, to create transparency and to enter into an intensive dialogue.

The MUNICH FABRIC START with BLUEZONE, KEYHOUSE and the individual showcases presented by around 1,000 international suppliers of fabrics and additionals will introduce the Spring.Summer 21 season from 4 – 6 February in Munich. Approximately 20,000 trade visitors will have access to an extensive range of fabrics, additionals, designs, manufacturing services, supported by an informative and inspiring events programme.

The Spring.Summer 21 season is characterised by dynamism, waves and radiance – the guiding theme THRIVABILITY brings enthusiasm, creates excitement, let’s blossom and flourish. THRIVABILITY deconstructs our understanding of fashion and embeds a new, positive way of thinking: aesthetics and people see eye to eye; resources and nature are respected. This creates a new understanding of holistic sustainability and future-oriented entrepreneurial spirit. Spring.Summer 21 answers current market needs and reflects an evolved understanding of values. Knowledge, transparency, quality, responsibility and communication influence the current showcase of innovative product and processes on offer. THRIVABILITY combines the essence of this new era with a classic definition of trends and cultivates an inspiring and progressive direction for materials, fashion and design.

MUNICH FABRIC START HIGHLIGHTS

ASK THE EXPERT – Communication islands with THRIVABILITY experts.
Taking into account the focus on sustainability and innovation driven by THRIVABILITY, a new information concept will be integrated into the Trend Forum at the upcoming MUNICH FABRIC START. At various communication islands in the foyer of the MOC, industry experts will provide impulses and answers to current questions, from the origins of the material to exploring the diverse range of production processes and end garment recycling. Through direct discussions, you will gain valuable know-how, insights into topics and current solutions for both sustainable and innovative processes along the value chain:

CIRCULARITY | FIBERS & MATERIALS | MARKETING & COMMUNICATION | RECYCLING | SOCIAL RESPONSIBILITY

NEW ICON GUIDANCE SYSTEM
In addition, MUNICH FABRIC START has implemented a newly developed icon guidance system which in the spirit of transparency, identifies the sustainable and technical aspects of all the material highlights presented in the Trend Forums. In this way, visitors can establish these respective and previously hidden properties of textiles and ingredients at a single glance.

FABRICS
AWARENESS AS A DRIVER OF INNOVATION. Around 700 suppliers present their creative new developments across more than 1,000 collections – based on the latest technology innovations and the conscious and conservative use of resources. The fashionable combination of natural and innovative fibres is reflected in numerous new textile qualities including: luminous surfaces, wet gloss looks, soft glazes, colour gradients, transparent qualities, abstract patterns and relief elements. This season, MUNICH FABRIC START once again unites textile producers with a huge range of state-of-the-art fabrics, presenting not only essentials such as cotton, viscose, wool, elastane, lace and linen, but also novelties such as super-stretch silk, recycled polyester, Ecovero-Tencel linen, Naia and Cupro fibre blends or hemp textiles.

ADDITIONALS
TRIMS FOR FUTURE – this is the global motto which represents approximately 200 of the world’s leading international ADDITIONALS suppliers. Fashionable new developments revolve around iridescent surfaces, glowing yarns and electrifying colour applications. The focus is on recycled and sustainably produced products in natural colours. ITL Group will not only show its comprehensive range of products for the first time, but will also launch its C.A.R.E. Collection (Conscious, Affordable, Responsible, Eco-friendly labels) during the upcoming trade fair. Clic sums up these developments: “We have focused on realistic and organic articles that preserve nature both in form and texture”.

ReSOURCE
In a comprehensive forum, the ReSOURCE Area categorises and presents around 800 sustainably produced articles by exhibiting fabrics and additionals producers. “With our ground breaking DryIndigo® technology it is now possible to produce denim with 0% water consumption”, Tejidos Royo describes its latest milestone. Bornemann Etiketten sees the biggest challenge in balancing creativity, sustainability and efficiency, while Dutel focuses on timeless and durable top quality. Lanificio Roma pursues resource saving process solutions with the aim of wasting less and reusing production and consumption waste as new resources.

DESIGN STUDIOS
Natural colours based on sustainable dyeing techniques now determines the colour palettes of the inspiring designs at the internationally renowned, textile designers and trend offices in the DESIGN STUDIOS. The current change in the textile industry is leading to a revolution in the printing and dyeing industry and inspires a revival of natural dyes. Design Union and Primus Pattern also emphasize the simultaneous closeness to nature and diversity of textile prints for Spring.Summer 21.

SOURCING
Ready-made solutions are becoming more and more important and the interest in sourcing providers close to the market is also growing with a focus is on speed and a reduction in complexity. As globally established manufacturing companies in the SOURCING Area, numerous high-quality newcomers such as Easy Invest Solutions or Union 3 Fashion offer comprehensive insights into the entire textile production chain and its reliable procurement management. For Spring.Summer 21, Cascade Enterprises takes its inspiration from nature and returns to the basics in prints, fabrics and silhouettes. Sourcing specialist Fateks Kumas Tekstil offers and processes fabrics made from recycled PET bottles, also to conserve resources.

As the think tank for innovation, KEYHOUSE provides insights into future fabrics, new technologies, smart products & processes, sustainable innovations and alternative material resources, offering and inspiring pioneering concepts. For more information click here.

With over 100 major international brands, BLUEZONE has positioned itself as the initiator of an extraordinary, strong and innovative denim community. The answer to a conscious consumer approach and a growing interest in ready-made solutions that offer revolutionary products, state-of-the-art technological processes and complex functionalities. For more information click here.

KEYNOTES & SEMINARS

At the upcoming MUNICH FABRIC START, there will be a premium event programme featuring impressive panel discussions, polarising keynotes and trend seminars by international experts. The KEYHOUSE in Hall 5 will feature exciting lectures on the various subjects of innovation. The diverse events on offer in the BLUEZONE area of Hall 7 will provide an in-depth insight into the developments in the denim industry, while the ReSOURCE Forum in K3 in the MOC will offer an equally relevant programme on the topics of sustainability, certification and quality seals.

David Shah about „The 10 Design Pillars” – Tuesday, 4 Feb 2020, 10.30am – 12pm
The trend forecaster and publisher of Textile View will deliver the keynote “The 10 Design Pillars”. David Shah presents new perspectives on design influences from Slowbilisation to Hopepunk, from Biophilia to Datascapes.

Fashion Revolution – Tuesday, 4 Feb 2020, 12pm – 1pm
Ariane Piper gives an insight into Fashion Revolution – how the campaign will revolutionize the fashion industry. The viral campaign “Who made my clothes” will once again feature in the trend forums as an installation for transparency in the fashion industry.

Expert panel about „Future of the Textile Value Chain” – Tuesday, 4 Feb 2020, 2pm – 3.30pm
The panel discussion with expert participants on the subject of “Future of the Textile Value Chain” will be moderated by Jana Kern and Alex Vogt from KERN Consulting. The five international experts, including Prof. Dr. Michael Braungart, Hans H. Jung, David Shah, Jan Wilmking and Lauren Zahringer, will discuss the disruption and transformation through sustainability and networking in the textile value chain.

Rivet 50‘s 2020 Vision – Tuesday, 4 Feb 2020, 3pm – 4pm
What will the new decade bring for the denim industry and community? Rivet 50 will lead a discussion between some of the world’s most influential denim characters to discuss their predictions for business, technology and fashion.

Exclusive Trend Seminar by Li Edelkoort – Tuesday, 4 Feb 2020, 4pm – 6.30pm
Arguably the most famous trend forecaster of our time holds an exclusive trend seminar. In an impressive presentation, GREEN WAVE – the Fashion Trends for Spring.Summer 21, as GREEN BOOK – the Recreationwear Trends for Spring.Summer 21, as well as STILLNESS – a Full Colour Forecast for Autumn.Winter 21/22.

„Fashion Activism” Panel by Muchaneta Kapfunde – Wednesday, 5 Feb 2020, 11am – 12pm
FashNerd founder Muchaneta Kapfunde brings together the experts Kresse Wesling, Styliani Parascha, Marta Waydel and Marina Toeters as part of the panel discussion “Fashion Activism: Creating the Fashion of the Future.”

Hessnatur Stiftung about „The way to the green button“ – Wednesday, 05 Feb 2020, 11am – 12pm
Rolf Heimann, CEO of the Hessnatur Foundation, Institute for Applied Sustainability, explores in a lecture the question “How do I prepare my company for certification?”.

„How automation will change the fashion industry” – Wednesday, 5 Feb 2020, 2pm – 3pm
The five experts in technology, David Schmelzeisen, Ralf Schneider, Dr. Thomas Fischer, Jon Zornow and Sabine Kühnl will discuss “Don’t be afraid of robots – how automation will change the fashion industry” in a panel discussion. Automation, digitalisation and localisation are the trends that are reshaping the global fashion market. Is the fashion industry ready to adapt to new standards? What consequences does this have for the current procurement structure, also in terms of social responsibility?

“The data behind today’s winning marketing strategies” – Wednesday, 5 Feb 2020, 5pm – 6pm
Gina Gulberti, VP Digital Marketing at Launchmetrics, explains in her keynote “The data behind today’s winning marketing strategies”.

All dates and the complete events programme can be found here.

MUNICH FABRIC START & KEYHOUSE & SOURCING
04 February 2020 | 9.30am – 6.30pm
05 February 2020 | 9.30am – 6.30pm
06 February 2020 | 9.30am – 4.00pm

BLUEZONE
04 February 2020 | 9.30am – 6.30pm
05 February 2020 | 9.30am – 6.30pm